For those of you who have launched an employee advocacy program, can you share some of the successes and struggles you had in getting team members on board? We’d love to start one but resources (platform costs and staffing) are concerns.
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We’ve used Employee Advocacy for 5+ years at Service Express.
Here are a few practices that work well for us:
- Introduce the tool, purpose and how to set it up during global onboarding for all new employees
- Have a dedicated page/space on our intranet with more information and tutorials on the platform
- We often post on our intranet featuring new content and we suggest employees to share on their social platforms via Advocacy
Challenges:
- Overall, it can be challenging to encourage employees to use the tool as it is yet another platform they need to log into and manage.
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