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For those of you who have launched an employee advocacy program, can you share some of the successes and struggles you had in getting team members on board? We’d love to start one but resources (platform costs and staffing) are concerns.

Hello social media people,I’ve been tasked with determining whether Whatsapp is something we should implement from higher-ups. Our networking association is focusing on global growth in the future, specifically in Latino America.My question is, are there any associations on here that use Whatsapp? Most of our communication is around initiatives members can get involved with, renewals & conference announcements. Do I need to request additional budget for it?(We have a community discussion board platform already & our member base is about 14k) Thanks in advance!Glory Rohde

Coordinator, Digital & Social Media @ Endemol Shine North AmericaJOB DESCRIPTION: Endemol Shine North America seeks a Coordinator, Digital & Social Media to work on various projects across our portfolio. This position’s primary responsibility is to ideate and produce engaging social content and copy customized to specific shows and social media platforms. This person must be passionate about entertainment and social media. This is a full-time position based in Los Angeles. Essential ResponsibilitiesProduce compelling graphic, GIF and video assets to be used promotionally across social platforms Edit videos, create thumbnails, and draft copy for monetization across social platforms Draft copy for various social media posts tailored to specific platforms daily (e.g. tweets, Facebook and Instagram posts, TikToks, etc.) Route all assets and copy for necessary review and approvals Brainstorm compelling digital and social media concepts and ideas across our various series and for our

Hey all! In the Reposting > My reports tab I have “Engagements” as one of the categories for LinkedIn and it appears that it is organic only. However, it seems this number is quite high from what I’d expect. We did start more boosting of organic content, and I’m wondering if it’s possible that since they are organic posts, then boosted, could Sprout be getting “tricked” into thinking they are organic engagements?Thanks for any insights! 

Hi there! We are going live with employee advocacy later this month and wanted to get some tips on how you kicked it off the program internally. Where did you start? I there a checklist somewhere? Which teams did you give seats to in advocacy? Any help is greatly appreciated!

I’m a team of one leading social, and I’ll be going on a 12-week leave this summer. We’re currently planning coverage, and it’s becoming clear it’ll likely take 3–4 people to support different parts of the role.For those of you who’ve been through something similar (either going on leave or covering for someone who did), I’d really appreciate your insight:• How did you divide responsibilities across multiple people? What worked / didn’t?• What did the handoff look like? Any must-have docs, templates, or systems?• What tools, resources, or processes made things smoother?• Anything you wish you had documented before you left?• Anything you wish leadership/team understood better about the role before stepping in?• Biggest surprises or challenges during the coverage period?I’m especially interested in advice for social teams of one handing things off to non-social specialists. 

Saw this interesting carousel view of a multi-image post on the app. Who else is seeing this on the app? Haven't had this experience on the desktop yet, not sure if this is an existing feature that just made its way to Europe , curious to know!  

How are others benchmarking social performance against competitors specifically in the logistics space?Do you primarily use tools like Sprout Social for this, or do you rely on external/third-party sources as well?I’d be interested in understanding your methodology—what metrics you track, which competitors you include, and how you structure the comparison set.

Hey Arb community, I’m Jocelyn, part of the marketing team at Sprout 👋🏾 💚Retail brands are being told to move at the speed of culture. The result? A frantic race to trend faster and post louder. But while everyone is chasing the same 15-second soundbite, the brands actually winning are doing something different: They’re choosing relevance over reaction.I’m looking for a few thoughtful voices to join an upcoming virtual panel in June where we’ll dive deep into how retail brands can navigate culture in real-time without losing their strategic clarity, brand identity or consumer trust.We’d love to hear from leaders with experience in:Social and brand strategy Retail marketing  Data and social intelligence We don't want trend commentary. We want the operators. The strategists. The people doing the work and seeing the real business impact.Sound like you? Or have a genius in your network? Tag them below or reach out directly!