Recently active topics

Welcome to the Arboretum! Get started here.

Welcome to the Arboretum - we’re so glad you’re here! Here’s some information to help you get acclimated. Also, check out the video below for more information on how to navigate this community platform, and settle in. Getting StartedBookmark this page to navigate back quicklyMake sure to bookmark the Arboretum URL so you have quick access to the community in a convenient location.Stop by and say hi to everyoneHead over to Coffee Talk to introduce yourself. Tell us about you, your hobbies, your professional goals and what you’re good at. Maybe you learned how to make your own sourdough bread during the pandemic. Maybe you moved to a different city. Either way, we know you have a unique and valuable story to share, and we can’t wait to hear it. After you introduce yourself, check out the other spaces in the hub, make new connections, start a conversation, reply to threads, or drop in product ideas. Talk social with people who get socialIn the Advice & Best Practices section, you c

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1 day ago

Jonathan ZuluagaCommunity Manager

published in Coffee Talk

Celebrate 2024 with Us!GIVEAWAY

The Arboretum Year in Review is here! Take a look back at an incredible year of connection, collaboration, and growth in our community. Watch the video now to see:🎤 Top Poster: @jaxn.engstrom with 84 posts! ❤️ Most Likes Received: @Brittany Taylor with 94 likes! 🤝 Most Likes Given: @emily.murray with 229 likes! 💬 Most Answers Given: @Nycole with 4 answers! We’re so grateful for all of you who made 2024 unforgettable. As a thank-you, we’re kicking off a giveaway! Prompt: Tell us your favorite moment from your social media world this year. It could be a trend, a win, or something you learned. Drop your response below by Thursday, January 16, 2025 at 11:59pm CT for a chance to win:An Owala tumbler An Arboretum crewneck A cozy roll-up fleece blanket and socks 🏆 Two winners will be chosen at random! Let’s celebrate together—post your favorite memory and enjoy the video!

40630

1 day ago

dgibbs7New User

asked in Social Networks

Rednote?

Are social media marketers securing their company’s social handle on Rednote during this impending doom regarding TikTok in the US? I just heard of Rednote yesterday and I can’t really find anything online specific to social media marketing on that platform.

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1 day ago

Laura PorcinculaCommunity Manager

published in Latest Talks & Trends

Poll: What social media skills do you think will be most crucial for you in 2025?

Don't miss out on the essential insights from the 2025 Sprout Social Index™! The Index report reveals critical social media skills that'll set you apart in the coming year and beyond, ensuring you stay ahead in the fast-paced social media marketing industry.Get your copy of the 2025 Sprout Social Index™ by following this link to download today!How are you taking action this year to level up your career? Share with us in the thread, what you're doing to enhance your skills and achieve your professional goals. Now, it’s time for a poll! Poll Question: What social media skills do you think will be most crucial for you and your team in 2025?

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1 day ago

Gayatri ShuklaCommunity Manager

posted in Latest Talks & Trends

Navigating the US TikTok ban: What brands need to know

A federal law banning TikTok in the US is set to go into effect on January 19, 2025. Current reports say that TikTok plans to completely shut down its application in the US after the ban takes effect, impacting both individuals and businesses.If you manage a community or brand/s based in the US—or have a strong follower base in the US—you will need to reevaluate and diversify your network strategy immediately. The ban will require marketers to pivot, adapt quickly and make room for experimentation.Read this article to learn the 4 steps you can take before January 19 in light of the US TikTok ban, along with some ongoing considerations for adjusting your social strategy.

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2 days ago

corrine.dorrianEngaged User

asked in Social Networks

Ad Set Up Error - Facebook Ads Manager

Has anyone ever received this error when setting up an ad? I run ads frequently and have never seen this before. Any help is greatly appreciated! one

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4 days ago

caitlin.rondaFrequent User

asked in Content Creation

Instagram Reel Cover Image Glitch - Anyone else?

Hi Everyone! I am going a bit nuts with a glitch that is happening on my brand’s Instagram account and I am curious to know if anyone else has experienced this as well. When I am in the “Edit Cover” area of my reel, and I add an image from my camera roll, it appears perfectly on the “Cover” tab. When I navigate to the “Profile Grid” tab, however, the image is zoomed in and I am not able to get the full image to display no matter how much I pinch and drag it around. It has happened to every reel since the end of December when I did purposely zoom an image in for a cover of a reel and the app decided that all future reels and cover images will match this one-time-only art direction. (If I go back to the reel in question where I zoomed the cover image in on purpose, I am not able to zoom the image out as it is also stuck on the zoomed (doomed) state). I would be so grateful if anyone has experienced the same issue and can offer some tips for correcting it!

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5 days ago

Marisa SuarezFrequent User

asked in Social Data

Possible to export a VIP list? Report on this feature?

We have set up some VIP lists based on follower counts and some accompanying auto-rules (e.g. auto-tag VIP, auto-assign case to our partnership person, auto-complete), curious if there is a way to export a VIP list so we could have a list of people we have added to this list? Also would be nice to be able to auto-add people to a VIP list based on follower count though from what I have been told this is not a possibility yet due to API limitations.

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6 days ago

Jonathan ZuluagaCommunity Manager

published in Coffee Talk

👋 Welcome New Members & Swag Giveaway!Welcome + Giveaway

Welcome to The Arboretum!We're so glad you're here and excited to help you connect, learn, and grow with our community. To get started, we’d love to hear from you! Reply to this message to introduce yourself, share your goals, or let us know what excites you most about joining us.Some ideas to get you started:1️⃣ What inspired you to become part of the Arboretum community?2️⃣ Do you have specific areas of interest or expertise in social media marketing?3️⃣ What challenges or goals are you looking to tackle with the support of our community?4️⃣ Share a fun fact about yourself unrelated to marketing.5️⃣ Are there any social media marketing topics that you're eager to explore and discuss here?As a welcome bonus, everyone who replies will be entered to win one of three cozy Arboretum giveaways, featuring an Arboretum fleece blanket, mug, pen, socks and notebook. Perfect for sparking new ideas while staying warm! Contest Terms and Conditions here. @socialmedia.team @meg.howe @Preksha @Dor

13710

6 days ago

Jonathan ZuluagaCommunity Manager

published in Coffee Talk

🔦 Member Spotlight – Zachary Walker, VP of Social Media at The Motion Agency

Time to Meet Zachary WalkerThis month’s Member Spotlight shines on @zach.walker, VP of Social Media at The Motion Agency! Zachary’s journey in marketing is as dynamic as it is inspiring, and his passion for elevating others in the industry makes his story one you don’t want to miss.Breaking Barriers in AdvertisingAs a POC and marketing leader, Zachary is proud to represent diversity and champion inclusivity within the advertising industry. He’s a trailblazer who uses his platform to create opportunities and highlight underrepresented voices.From Kitchens to CampaignsBefore diving into marketing, Zachary had dreams of becoming a chef and even worked at one of the world’s best restaurants. (We bet his cooking skills are still top-tier!) That passion for creativity and precision now fuels his work in social media.Highlight Moment: Navy PierZachary’s recent work with Navy Pier is a standout moment in his career. As part of an integrated new business pitch, his agency landed Navy Pier as a

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8 days ago

Laura PorcinculaCommunity Manager

published in Latest Talks & Trends

Get your copy of The 2025 Sprout Social Index™

The 2025 Sprout Social Index™ is now available, and it's a must-read for all social media marketers!If you aren’t familiar with The 2025 Sprout Social Index™, it's a comprehensive annual report designed to help social marketers navigate the ever-evolving world of social media. This year, we surveyed over 4,000 consumers, 900 social practitioners and 300 marketing leaders, to provide actionable strategies for content creation, customer engagement, and social commerce, ensuring you stay ahead of the competition and build a memorable brand. The report highlights these key social media marketing challenges and opportunities: Keeping up with online culture Originality in your content The impact of AI on social teams The executive trust gap Delivering superior customer care And more! Dive into the full report to discover strategies and insights to help your brand stand out in 2025! ➡️ Download now: The 2025 Sprout Social Index™

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9 days ago

Laura PorcinculaCommunity Manager

published in Social Networks

Get answers to common Meta Business Suite questions

Last month, I worked with Sprout’s Insights blog team to share some common challenges social marketers face when navigating Meta Business Suite. Much of this article's content was from talking to you all over the last few years.Get answers to questions like:What is Meta Business Suite? How do I connect and manage a Facebook Page with Meta Business Suite? How to I connect and manage an Instagram account with Meta Business Suite? Getting started with Meta Business Suite How do I manage users as an Admin? How to use social media analytics in Meta Business Suite?I'm sure there may be more questions you have about Meta Business Suite. Please feel free to share them in the thread below. Your community is always here to support you. Read the article now:How to use Meta Business suite like a pro

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9 days ago

Jonathan ZuluagaCommunity Manager

published in Coffee Talk

Welcome New Members - Jan 6th, 2025New Member Introductions

Happy New Year, and welcome to The Arboretum! 🎉We’re thrilled to kick off 2025 with amazing new members like you—and to celebrate, we’re hosting a special New Year Giveaway! 🌟 How to Enter: Introduce yourself to the community and share:Your name, your role, and what brought you to social media. Your favorite platform and why you love it. A campaign you’ve worked on or admired.💡 Bonus Points: Share your top social media tip or a trend you’re keeping an eye on!Prizes: Two lucky participants will win exclusive Arboretum swag. Think cozy, creative, and perfect for your work-from-home vibe!Deadline: Join the conversation and introduce yourself by Wednesday, January 8, 2025.Your stories make this community incredible—let’s inspire, connect, and grow together in 2025. @sarah.letts @JackkyBoi @Melissa123 @swanky23 @Foundations @jozephinaloba @Rickk4413 @IRWDnews @abby.roberson @precision @nicocarmosino @henry.qiu @kkopina @amandawilli @bridget.pounsberry @leadchangeagent @Matthew.Palichat

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9 days ago

jill.limEngaged User

posted in Social Networks

Claiming accounts to prevent scams?

What advice do people have about claiming social accounts as a means to prevent scams? I’ve recently been asked to claim Instagram, Facebook, and Threads account names that are variations of our name in order to prevent outsiders claiming the accounts. I have concerns that it will actually confuse people and not, in fact, stop them from tagging that account. We do already deal with countless scam Facebook accounts in our name. I’ve submitted all of these repeatedly as scams to Meta with nothing being done.

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10 days ago

Jonathan ZuluagaCommunity Manager

published in Coffee Talk

This Year In Social: The Biggest Stories in Social Media!3-Minute Video

As we say goodbye to 2024, we’re looking back at the moments that defined the year in social media.Check out this week’s special episode of This Week in Social, where we highlight the top four stories that had the biggest impact on our industry. From platform innovations to viral trends, it’s a quick and fun recap you won’t want to miss! What were your favorite social media moments of the year? Drop your thoughts below—we’d love to hear from you! Here’s to another year of learning, growing, and making an impact in the social media world.

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12 days ago

cteetselAgency Partner

asked in Social Data

Instagram Follower Analysis Tool or Best Practices for Deeper Insights?

Hi fellow Arb members! I had a question about ways to explore a prospective client’s Instagram followers on a deep level (beyond location, gender, age, and active times) if possible. The agency I work for is pitching this client, so we do not have access to their public Instagram profile or have it connected to Sprout or any other tools for deeper insights. Does anyone know of any tools or any best practices for evaluating their followers (I think they’re most interested in looking into the quality of their followers)? Thank you!

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12 days ago

c.levertonAdvanced User

asked in Content Creation

Issues with Adobe Premiere Rush / Alternative Video Editing Software

Hi there! I just got a new laptop (Dell) and it’s having issues with Adobe Premiere Rush - it crashes as soon as try to start a new project and add files. Of course, this is a major drawback since video content is the new favorite format!Has anyone else encountered this crash issue, and have any solutions?Otherwise, I’d love to collect alternative video editing software here in one list!

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13 days ago

HeatherFrequent User

posted in Career Advice

Looking for Job Description for a Designer/Videographer to join the Corp Marketing Team

Hi there - I manage a 5 person team that supports our digital customer communities and organic social strategy. We have 60 plus handles plus a digital community. I have an open role - and am thinking that instead of replacing the social media strategist generalist - we actually need someone who is really great at design and video. Does anyone have a JD that supports this type of role? Thanks! Heather P.S. Hiring in Miami if you know of anyone. ,

14 days ago

Laura PorcinculaCommunity Manager

published in Latest Talks & Trends

Catch up on Sprout's latest Q4 product breakthroughs now!

Want a sneak peek into the future of social? 👀Catch up on our Q4 2024 Product Launch Webinar in the thread below! Make sure to subscribe to this thread to get notified as more of your questions get answered, engage in all the post-event conversations and be informed when the recording is live.This quarter in Breaking Ground we discussed our latest innovations, including:AI-powered social media tools to automate tasks, spark creative content ideas and fine-tune your posts for higher engagement Enhanced analytics to elevate your reporting and support you in delivering social data to stakeholders Streamlined workflows to simplify your daily tasks, save time and accelerate your journey to achieving success Read through the latest releases discussed during the event, or watch the recording of Q4 Breaking Ground.

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15 days ago

annarangosNew User

asked in Content Creation

B2B professionals on LinkedIn, who do you follow?

Who are your go-to influencers or favorite content series across industries? Looking for some inspiration—recommendations appreciated! Bonus points for thought leaders!

1366

15 days ago

raven.gillAgency Partner

asked in Social Data

Engagements dropped in 2024

Starting to do 2024 reports and I’m noticing a huge drop in engagements overall especially on Meta when compared to 2023. Is anyone else noticing this trend in their 2024 annual reports. Trying to see if its client, industry or platform specific. Thank you.

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16 days ago

c.levertonAdvanced User

asked in Social Customer Care

Tips for building a healthy comment section?

Hi all! I manage an instagram account for a large public university’s study abroad office. While our instagram account does well in terms of collecting likes on posts, our comment section is full of crickets. Can anyone chip in on tactics they use to grow a healthly comment section? One that’s engaging to students, encouraging further discussion, while keeping it drama-free 😅 I know there will always be clean-up to do for inflammatory comments, but I’m wondering how you transform quiet lurkers to converation-makers, without inviting too many trolls! I’d like to create a supportive community of students who can chat together on our posts. Very appreciative of any ideas you can share!

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16 days ago