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bryceeberlyFrequent User

Content Creation

Best Practices to Reach Non-Followers?

Hey, y’all! After hours of researching the best practices to reach non-followers on my restaurant client’s IG account, I keep accumulating the same 8-10 “Best Practices” on every website. I thought I would put it out here and see if any of you have cracked the secret that nobody is talking about to reaching non-followers?

14 days ago

lbridgeNew User

Social Data

Is Meta putting a penalty on the content I'm posting?

Hi everyone! I post consistently on all the major platforms with the main one being Instagram. Usually I can easily see 700K+ impressions each week with tons of engagements. The content is very audience driven and has been performing well up until recently.For the past two months it seems like all my posts and reels can’t get past the mid ten thousands for views and the engagements are very low.It feels like I did something wrong and Meta is capping my reach. Does anyone have any ideas?

18 days ago

liannaEngaged User

Social Networks

Using Reddit for B2B?

Does anyone have any experience using Reddit to build up subject matter experts in specific communities and potentially find leads? The strict rules on the platform and within subreddits make me uncertain if it would be worth the effort.

23 days ago

mmellanderAdvanced User

Social Networks

Posting Reels Without Sharing It To Your Feed

It appears that this is no longer possible to do, and it doesn’t matter if you check the box for (Share Reel to your profile feed) in Sprout - it posts to your feed regardless. Can anyone confirm that this is the case? If so, it’s unfortunate because I just had my first instance of needing to post a reel but not wanting it in my main feed.

25 days ago

Jonathan ZuluagaCommunity Manager

Latest Talks & Trends

🎥 This Week in Social - April 19th, 20242-Minute Video

Happy Friday Arb Members!We’ve got some exciting updates to share this week. From brand new social media platforms to the latest trends setting features, we’ve got it for you!Watch now: Read more here:TikTok Is Testing A New Instagram Rival—Are Photos Making A Comeback? Is Airchat Ushering In A New Era Of Social Audio And Conversational Networks? Snap plans to add watermarks to images created with its AI-powered tools LinkedIn Pages: Our Latest and Greatest FeaturesIf you missed this weeks event focused on the fundamentals of influencer marketing, check it out now:

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20 hours ago

Laura PorcinculaCommunity Manager

Coffee Talk

New Member Welcome - March 25th, 2024!

We're thrilled you’ve joined us in The Arboretum, and we can't wait to learn and grow together in this exciting, challenging, and fast moving digital world!To get started on your journey with us, we'd love to get to know you better. Please take a moment to share a bit about yourself by answering one or more of the following prompts:Introduce Yourself: Tell us your name, role, and what sparked your interest in social media. Favorite Social Media Platform: Which social media platform do you enjoy working on the most, and why? Best Social Media Campaign: Share a memorable social media campaign you've worked on or admired. What made it stand out? Top Social Media Tip: What's your go-to tip for creating engaging and impactful social media content? Future Trends: What do you think will be the next big trend in social media, and how are you preparing for it? Learning opportunity: What are you hoping to learn and get out of this community?Feel free to browse our discussion forums, connect with

13213

1 day ago

rachael.maasFrequent User

Content Creation

What camera do you use for going live?

What camera does everyone use for going live? Right now we have MEVO but the camera is old and outdated.This would be for press conferences mostly.

1 day ago

reid.zuraFrequent User

Social Networks

A huge increase in spam on Facebook and X - any tips on how to reduce?

Okay, I hope I don’t sound crazy and this is a good place, but, over the past few weeks, I have noticed a lot of extra spam coming into the social media channels for my company. It’s mostly in two forms. On Facebook: I either get something in Messenger or a wall post from an account posing to be some sort of Meta authority figure claiming the page will be permanently deleted for violating some sort of guidelines and I can request a review by clicking their sketchy link (Obviously I know it is a scam) Here is an example: On X: I get MULTIPLE tags for these spamming crypto bots somehow. They don’t seem to end and come in a lot. They’re also tagged with a bunch of other random accounts, so I’m simply not sure how my company’s account is picked. Here is what those look like: Now obviously, social media has and always will have scammers and spam. I have a decent radar and digital literacy to know where not to click and what to ignore, but it seems like these have gotten worse -- sometime

2 days ago

Malorie PastorFrequent User

Social Data

When impressions are up, engagement is down [and vice versa] ?

2 days ago

Laura PorcinculaCommunity Manager

Content Creation

🎥 WATCH NOW: Engage your Audience Authentically, the Fundamentals of Influencer Marketing

Join us as we dive into the fundamentals of influencer marketing with @Madison.Masterson and Trevor Souki.Learn how you can leverage influencer partnerships to reach your maximum potential, increase brand visibility, and achieve your goals. Discover the potential of influencer collaborations, learn practical tactics to drive traffic and boost engagement, and build authentic relationships that resonate with your audience.🔴 Missed the event? Watch the recording now:Be sure to subscribe to this thread for all the event updates!

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3 days ago

Laura PorcinculaCommunity Manager

Latest Talks & Trends

How do your creator and influencer partnerships measure up?

Measure your campaigns against other industry players, set meaningful ROI expectations and craft influencer content audiences want with Sprout Social’s Influencer Marketing Benchmarks Report! Download: Influencer Marketing Benchmarks Report

3 days ago

Jonathan ZuluagaCommunity Manager

Coffee Talk

New Member Welcome - April 15, 2024!New Member Introductions

Welcome and happy Monday!First of all, welcome to The Arboretum! We can't wait to learn and grow together in the exciting in this fast moving social media world!To kick off your journey with us, we'd love to get to know you better. Please take a moment to share a bit about yourself by answering any of the below prompts:Introduce Yourself: Tell us your name, role, and what sparked your interest in social media. Favorite Social Media Platform: Which social media platform do you enjoy working on the most, and why? Best Social Media Campaign: Share a memorable social media campaign you've worked on or admired. What made it stand out? Top Social Media Tip: What's your go-to tip for creating engaging and impactful social media content? Future Trends: What do you think will be the next big trend in social media, and how are you preparing for it? Learning opportunity: What are you hoping to learn and get out of this community?Feel free to express yourself and connect with fellow members who sh

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4 days ago

Laura PorcinculaCommunity Manager

Social Networks

Get answers to common Meta Business Suite questions

Last month, I worked with Sprout’s Insights blog team to share some common challenges social marketers face when navigating Meta Business Suite. Much of this article's content was from talking to you all over the last few years.Get answers to questions like:What is Meta Business Suite? How do I connect and manage a Facebook Page with Meta Business Suite? How to I connect and manage an Instagram account with Meta Business Suite? Getting started with Meta Business Suite How do I manage users as an Admin? How to use social media analytics in Meta Business Suite?I'm sure there may be more questions you have about Meta Business Suite. Please feel free to share them in the thread below. Your community is always here to support you. Read the article now:How to use Meta Business suite like a pro

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4 days ago

amanda.roeschFrequent User

Social Data

YOY Engagement Reporting - Is it possible?

Has anyone else had a team push for year over year comps when looking at engagements within organic social (IG specifically)? The biggest issue is YOY often looks down as the data continues to compound, so we can't get a true look of what last year at months end looked like compared to this year. With engagements becoming the top channel priority and having a push for not just MOM but YOY, I haven’t been able to find an accurate way to report that without making it appear as if the channel is down. Any ideas?

5 days ago

About the Community

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In today's competitive landscape, learning about new strategies and best practices is essential to staying ahead. Find advice and tips on social marketing here.

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Posts & discussions

What camera do you use for going live?

When impressions are up, engagement is down [and vice versa] ?

Business Instagram Hacked — How can I recover / what are my options?

Personal Information Requests under CCPA & Other Laws

Facebook Cover Photos for Location Pages

Instagram Again

Best Practices to Reach Non-Followers?

Is Meta putting a penalty on the content I'm posting?

Using Reddit for B2B?

Posting Reels Without Sharing It To Your Feed

🎥 This Week in Social - April 19th, 20242-Minute Video

New Member Welcome - March 25th, 2024!

What camera do you use for going live?

A huge increase in spam on Facebook and X - any tips on how to reduce?

When impressions are up, engagement is down [and vice versa] ?

🎥 WATCH NOW: Engage your Audience Authentically, the Fundamentals of Influencer Marketing

How do your creator and influencer partnerships measure up?

New Member Welcome - April 15, 2024!New Member Introductions

Get answers to common Meta Business Suite questions

YOY Engagement Reporting - Is it possible?

About the Community

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🎥 This Week in Social - April 19th, 20242-Minute Video

New Member Welcome - April 15, 2024!New Member Introductions

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