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Coffee Talk

Coffee Talk

Make introductions, meet new community members and discuss ideas. Join for an engaging conversation and make lasting connections in the Arboretum.

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264 Topics

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Jonathan ZuluagaCommunity Manager

published in Coffee Talk

💡The Arboretum Thought Leaders You Need to Know

We're thrilled to showcase the highly influential individuals who are changing the game and making a difference in the world of social media marketing, who have recently joined our community! Our aim is to bring you closer to the professionals who are driving engagement and awareness through their innovative strategies and unique perspectives in the social marketing space.👋 So take a moment to say hello, check out their work and jump into conversation they’re having the Arb!Alessandro Bogliari (@alexeidos) is the Co-Founder & CEO of The Influencer Marketing Factory, a data-driven Influencer Marketing Agency that helps companies increase their brand awareness, sales and that helps brands engage with Gen Z and Millennials on social media channels. An Italian immigrant that followed the American Dream and built a brand and agency that now works with Fortune 500 companies. Alessandro has worked with a variety of brands including Google, SONY Music, GrubHub, Chips Ahoy! and many more.

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4 months ago

Jonathan ZuluagaCommunity Manager

published in Coffee Talk

🙌 New Member Welcome: September 27th!Introductions

Welcome to the Arb community, new members!We are excited you’ve joined us in this dynamic digital space, where growth, learning, and valuable connections thrive. Let's get to know each other better and share our unique journeys.👋 Introduce Yourself!We want to get to know you! Take a moment to introduce yourself to the community, share your location, background, interests, and what motivated you to join the Arboretum. We're excited to hear from you!Here are some prompts to inspire your introduction:1️⃣ What inspired you to become part of the Arboretum community?2️⃣ Do you have specific areas of interest or expertise in social media marketing?3️⃣ What challenges or goals are you looking to tackle with the support of our community?4️⃣ Share a fun fact about yourself unrelated to marketing.5️⃣ Are there any social media marketing topics that you're eager to explore and discuss here?Once you've introduced yourself, be sure to explore our comprehensive Welcome Guide and set up your profile.

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4 days ago

SonyaNew User

posted in Coffee Talk

New member welcome - September 22

I am the Library Engagement Coordinator at Victoria University of Wellington Library - Te Pātaka Korero. I run the Library’s networks and social media presence. Open to learn more and hear and share our failures and successes.

10 days ago

LauraPorcinculaCommunity Manager

published in Coffee Talk

👋 Welcome New Members - September 20thNew Member Welcome

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10 days ago

LauraPorcinculaCommunity Manager

published in Coffee Talk

📣 What was your favorite part of Dreamforce 2023?

If you’ll be at Dreamforce this week, make sure to stop by and say hello! We will be in Booth 328 and would be thrilled to see you!On Wednesday, September 13th at 3:30pm make sure to mark your calendars for a conversation with @ryan.barretto and Colleen Geiselhart: Social Media, AI, and the Future of Omni-Channel CareToday’s consumers have higher expectations and more access to brands than ever before. Social media and AI will be vital to remaining competitive and ensuring impactful omni-channel care. Speakers: Ryan Barretto, President at Sprout Social, and Colleen Geiselhart, Vice President, Solutions Engineering at Sprout SocialWhen: Wednesday, September 13th at 3:30pmLocation: Campground Theatre 2Add this event to your agenda here. Learn more about Sprout at Dreamforce, an annual event by Salesforce.

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10 days ago

Claire.PNew User

posted in Coffee Talk

Should social media managers also have to be content creators (particularly for video)?

I’d love to hear people’s opinions on this! I’m a relatively senior social media manager (7+ years) and in my last role I worked hard to educate on how a social media manager also shouldn’t be your videographer, graphic designer and content creator (especially for reels and TikTok). I reached a point where I didn’t have to film anymore and only had to edit a video every couple weeks. I developed a network of content creators and influencers to produce video content instead so I could focus on strategy. Funnily enough it was very successful, crazy how much more I could achieve and enjoyed the job when I wasn’t bogged down in hours of editing. I’m in a new market and looking for a role and struggling to find a job where I’m not expected to shoot and edit all video content I’d be posting on social. It’s been frustrating landing interviews then finding out filming and editing is 50% or more of the role. I feel pretty strongly that a social media manager shouldn’t also have to be a conten

10 days ago

Jonathan ZuluagaCommunity Manager

published in Coffee Talk

🔴 Watch Now: Mastering Organic Content: Strategies for SuccessRecording

Join us for an exclusive and insightful webinar with Bari Rosenstein, Social Media Manager at Auntie Anne's, as she delves into the world of organic content and shares invaluable strategies for boosting your brand's online presence.Are you tired of struggling with lackluster results on social media? Want to learn how to create compelling and engaging content that resonates with your audience and drives meaningful interactions? Look no further! This webinar is designed to equip you with practical tips, expert insights, and actionable tactics that will help you take your content game to the next level and achieve remarkable success.Walk away with new ideas, actionable strategies and inspiration from one of the largest brands in America. 🔴 Missed the session? No worries! Watch the recording now: 📊 The 2023 Index ReportDownload your version of the newest report, here.

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11 days ago

Jonathan ZuluagaCommunity Manager

published in Coffee Talk

👋 Welcome New Members & Swag Giveaway!Giveaway

Welcome to the Arb community, new members!We are thrilled you have joined us in this dynamic digital space, where growth, learning, and valuable connections thrive. Let's get to know each other better and share our unique journeys.👋 Introduce Yourself For A Chance To Win!We want to get to know you! Take a moment to introduce yourself to the community, share your location, background, interests, and what motivated you to join the Arboretum. We're excited to hear from you!Some ideas to get you started:1️⃣ What inspired you to become part of the Arboretum community?2️⃣ Do you have specific areas of interest or expertise in social media marketing?3️⃣ What challenges or goals are you looking to tackle with the support of our community?4️⃣ Share a fun fact about yourself unrelated to marketing.5️⃣ Are there any social media marketing topics that you're eager to explore and discuss here?Once you've introduced yourself, be sure to explore our comprehensive Welcome Guide and set up your profil

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12 days ago

Jonathan ZuluagaCommunity Manager

published in Coffee Talk

👋 Welcome New Members - September 11thNew Member Welcome

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17 days ago

Jonathan ZuluagaCommunity Manager

published in Coffee Talk

✋ Hospitality & Travel Squad: Raise your hand!Introductions

Hospitality and travel squad! Let’s introduce ourselves and get a 🧵started so we can best support and get to know each other. Drop a little information about yourself below. Tell us:Where you work or brands your work on How many years you’ve been in hospitality/travel What inspires your work in this industry? Can’t wait to meet you all!

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18 days ago

Jonathan ZuluagaCommunity Manager

published in Coffee Talk

Community Spotlight: Craig Cordell 🔦Member Spotlight

Join us in celebrating Craig Cordell, September’s Arboretum Spotlight!Craig Cordell (@craig.cordell) is a Community Manager at Goosechase!Fun fact: We fostered 15 dogs before we adopted one of our own! Can you share a recent project you worked on that you're particularly proud of? Goosechase recently collaborated with outdoor adventure brand Cotopaxi to create a custom Hike 'n Honk Experience for members of our online community, The Nest. Participants completed over 2,000 submissions, learned how to DO GOOD in the world , and won some rad prizes, too.What’s your favorite social account to follow right now? The US Open Instagram had me hooked this year! From Ben Shelton's signature phone celebration and Coco Gauff's first Major to Novak Djokovic's tribute to Kobe Bryant. When you're not working, what do you like to do for fun? You can usually find me listening to Bruce Springsteen while I walk my dog Foster or having fun with my wife Emilie and our two-year-old daughter Clara.Wh

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18 days ago

Kalee.WilliamsEngaged User

posted in Coffee Talk

Social Media Team Structures

Hey Community! Happy Friday! I’m reaching out to understand a little more about social team structure at mid-size companies and larger enterprises. I have experience working on large enterprise teams where there are defined titles and roles with a clear path for social career progression.I’d love to learn a little about what is the standard structure for social teams. Thanks for sharing!

23 days ago

NycoleAdvanced User

posted in Coffee Talk

Why do you work in social?

I’ve been thinking about this a lot lately as I notice a bit of a divide between people who work in social and genuinely love it (testing, learning, new feature exploring, getting on the newest channels immediately, etc.) and those people who work in it but are going through the motions (don’t keep up with platforms, etc.). It may be as simple as, to some people a job is just a job and it is where life has taken them at the moment or may some people are trying to get out. Or maybe social has lost its joy for some because of legal teams or restrictions. All of that leads me to, which person are you - do you still love social and the industry or are you just doing the job you’re in right now? Neither answer is right/wrong! I feel like it is a healthy discussion to have to better understand how our industry is leaning.

24 days ago

LauraPorcinculaCommunity Manager

published in Coffee Talk

👋 Welcome New Members - September 6thNew Member Welcome

Welcome to the Arb community, new members!We are thrilled you have joined us in this dynamic digital space, where growth, learning, and valuable connections thrive. Let's get to know each other better and share our unique journeys.👋 Introduce Yourself!We want to get to know you! Take a moment to introduce yourself to the community, share your location, background, interests, and what motivated you to join the Arboretum. We're excited to hear from you!Here are some prompts to inspire your introduction:1️⃣ What inspired you to become part of the Arboretum community?2️⃣ Do you have specific areas of interest or expertise in social media marketing?3️⃣ What challenges or goals are you looking to tackle with the support of our community?4️⃣ Share a fun fact about yourself unrelated to marketing.5️⃣ Are there any social media marketing topics that you're eager to explore and discuss here? Once you've introduced yourself, be sure to explore our comprehensive Welcome Guide and set up your prof

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24 days ago

LauraPorcinculaCommunity Manager

published in Coffee Talk

Share your thoughts on The Arboretum!

Thanks for being a part of our thriving Arboretum community! We hope you enjoy being a member, as much as we enjoy having you here. The Arb is a community built by you, for you. Your feedback and ideas play a crucial role in shaping its future and making sure that The Arb continues to serve your needs well. Please follow this link to our survey, it will take you less than 7 minutes to complete. If you have any further ideas or concerns, please don't hesitate to reach out to The Arboretum team directly at community@sproutsocial.com.

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1 month ago

LauraPorcinculaCommunity Manager

published in Coffee Talk

👋 Welcome New Members - August 22ndNew Member Welcome

Welcome to the Arb community, new members!We are thrilled you have joined us in this dynamic digital space, where growth, learning, and valuable connections thrive. Let's get to know each other better and share our unique journeys.👋 Introduce Yourself!We want to get to know you! Take a moment to introduce yourself to the community, share your location, background, interests, and what motivated you to join the Arboretum. We're excited to hear from you!Here are some prompts to inspire your introduction:1️⃣ What inspired you to become part of the Arboretum community?2️⃣ Do you have specific areas of interest or expertise in social media marketing?3️⃣ What challenges or goals are you looking to tackle with the support of our community?4️⃣ Share a fun fact about yourself unrelated to marketing.5️⃣ Are there any social media marketing topics that you're eager to explore and discuss here?Once you've introduced yourself, be sure to explore our comprehensive Welcome Guide and set up your profi

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1 month ago

Jonathan ZuluagaCommunity Manager

published in Coffee Talk

Introductions & Giveaway - August 14thNew Member Welcome

Welcome to the Arb community, new members!We are thrilled you have joined us in this dynamic digital space, where growth, learning, and valuable connections thrive. Let's get to know each other better and share our unique journeys.👋 Introduce Yourself!We want to get to know you! Take a moment to introduce yourself to the community, share your location, background, interests, and what motivated you to join the Arboretum. We're excited to hear from you!Here are some prompts to inspire your introduction:1️⃣ What inspired you to become part of the Arboretum community?2️⃣ Do you have specific areas of interest or expertise in social media marketing?3️⃣ What challenges or goals are you looking to tackle with the support of our community?4️⃣ Share a fun fact about yourself unrelated to marketing.5️⃣ Are there any social media marketing topics that you're eager to explore and discuss here?Once you've introduced yourself, be sure to explore our comprehensive Welcome Guide and set up your profi

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1 month ago

LauraPorcinculaCommunity Manager

published in Coffee Talk

Welcome to the Arboretum New Members - August 7th! 👋Welcome New Members

Welcome to the Arb community, new members!We are thrilled you have joined us in this dynamic digital space, where growth, learning, and valuable connections thrive. Let's get to know each other better and share our unique journeys.👋 Introduce Yourself!We want to get to know you! Take a moment to introduce yourself to the community, share your location, background, interests, and what motivated you to join the Arboretum. We're excited to hear from you!Here are some prompts to inspire your introduction:1️⃣ What inspired you to become part of the Arboretum community?2️⃣ Do you have specific areas of interest or expertise in social media marketing?3️⃣ What challenges or goals are you looking to tackle with the support of our community?4️⃣ Share a fun fact about yourself unrelated to marketing.5️⃣ Are there any social media marketing topics that you're eager to explore and discuss here?Once you've introduced yourself, be sure to explore our comprehensive Welcome Guide and set up your profi

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1 month ago

Jonathan ZuluagaCommunity Manager

published in Coffee Talk

🔴 Watch the Recording Now! From Social to Everywhere: Maximizing your social contentRSVP NOW

Join us for an insightful fireside chat with @Nycole, Sr. Director of Social Media at GoodRx, as she shares valuable strategies for building a robust social and content foundation, especially in challenging industries like healthcare.In this fireside chat, we’ll...Discover how to create captivating content that resonates with diverse audiences Harness the power of creators and user-generated content Leverage content beyond traditional distribution channels Build a thriving community through engaging interactions Gain practical insights and inspiration to overcome industry challenges and unleash the full potential of your content strategy. 🔴 Did you miss the session? Watch the recording now:

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1 month ago

Jonathan ZuluagaCommunity Manager

published in Coffee Talk

Introductions & Giveaway - July 31st!New Member Welcome

Welcome to the Arb community, new members!We are thrilled you have joined us in this dynamic digital space, where growth, learning, and valuable connections thrive. Let's get to know each other better and share our unique journeys.👋 Introduce Yourself!We want to get to know you! Take a moment to introduce yourself to the community, share your location, background, interests, and what motivated you to join the Arboretum. We're excited to hear from you!Here are some prompts to inspire your introduction:1️⃣ What inspired you to become part of the Arboretum community?2️⃣ Do you have specific areas of interest or expertise in social media marketing?3️⃣ What challenges or goals are you looking to tackle with the support of our community?4️⃣ Share a fun fact about yourself unrelated to marketing.5️⃣ Are there any social media marketing topics that you're eager to explore and discuss here? Introduce yourself by Tuesday, August 1st and answer one of the above prompts for a chance to win some A

758

1 month ago

MrsElleWoodardNew User

posted in Coffee Talk

Social for B2B SaaS - Hello Community!

Hi everyone! It’s so nice to meet you! I am the Senior Social Media of Dremio - an open data lakehouse. I would love to meet other marketers in the B2B tech space! I have been doing social in the data analytics world for about 5 years and was at an agency before that. Let’s connect!

1 month ago

LauraPorcinculaCommunity Manager

published in Coffee Talk

Welcome to the Arboretum New Members - July 24th! 👋Welcome New Members

Welcome to the Arb community, new members!We are thrilled you have joined us in this dynamic digital space, where growth, learning, and valuable connections thrive. Let's get to know each other better and share our unique journeys.👋 Introduce Yourself!We want to get to know you! Take a moment to introduce yourself to the community, share your location, background, interests, and what motivated you to join the Arboretum. We're excited to hear from you!Here are some prompts to inspire your introduction:1️⃣ What inspired you to become part of the Arboretum community?2️⃣ Do you have specific areas of interest or expertise in social media marketing?3️⃣ What challenges or goals are you looking to tackle with the support of our community?4️⃣ Share a fun fact about yourself unrelated to marketing.5️⃣ Are there any social media marketing topics that you're eager to explore and discuss here?Once you've introduced yourself, be sure to explore our comprehensive Welcome Guide and set up your profi

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1 month ago

LauraPorcinculaCommunity Manager

published in Coffee Talk

Community Spotlight: Tiffany Torbik ✨Arboretum Spotlight

Join us in celebrating Tiffany Torbik, August’s Arboretum Spotlight!Tiffany Torbik (@tiffany.torbik) is a Social Community Manager at True Classic. 💡 Fun fact: I'm a twin, I have 6 kids and I know random facts that do not help me in any way.🔧 Recent projects: Within our Community: Surprise and Delight - I recently suggested we ask for teachers' wish lists coming into this new school year. My CEO took that to heart and we are in the thick of it, working on getting all these teacher lists fulfilled. Within my day to day job: Brand voice - I’ve worked hard to create personas within our team so when they interact with our customer base and followers, they embody who we are as a company and what we want to achieve through our community. 🔍 Favorite social account: Personally: @ophelianichols AKA MamaTOT or @Dopefrais ( I could watch his cooking videos ALL DAY). Professionally: Gary Vee, hands down. 🎉 When not working: With four littles at home, life is a non-stop adventure. We're all ab

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1 month ago

rachel.pittmanFrequent User

posted in Coffee Talk

New to The Arboretum

Hello Arboretum community, 👋 My name is Rachel Pittman and I am the Social Media Supervisor for The Container Store! I live in the DFW area. I’ve worked in social media for six years. My interests outside of work include photography, traveling and volleyball. What motivated me to join the Arboretum was joining a group of people who have the same interests as myself. I like that there is a common are where we can share information and ask questions! Excited to e-meet all of you!

1 month ago

jprimackNew User

posted in Coffee Talk

[Event] How Community x Social Media Can Work Better Together feat. Krystal Wu (ZoomInfo) + Joel Primack

Hey All 👋 On Aug. 16, Krystal Wu (Sr. Manager, Community & Content at ZoomInfo) and I will be discussing all things Social Media x Community on how they can work together, including:Learn why Social Media and Community are great partners for one another (+ can help each other support business outcomes) How to intertwine Social Media into your Community strategy (+ the metrics that matter)⁠ Hear about examples of Community and Social Media working together that we've seen and loved⁠To join us, here’s the RSVP link: https://hub.ledby.community/public/events/exploring-the-thread-of-connection-in-community-across-social-media-and-beyond

1 month ago

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