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Career Advice

Get advice from other social media professionals. Learn what it takes to build and make an impact in your career. Get inspired with our stories and resources.

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LauraPorcinculaCommunity Manager

published in Career Advice

🎥 Maximize your potential: Build your personal brand with Premier Success

Building a personal brand can open doors to so many opportunities. It helps you stand out in your industry, showcase your expertise, and build credibility with your audience. By attending this session, you'll learn valuable insights and strategies from our expert team on how to develop a strong personal brand while achieving your career and business goals.Join @talissa.beall and @steph.hermanson members of Sprout’s Premier Success team and experts in developing and executing a social strategy based on the latest trends and market insights. Don't miss out on this opportunity to unlock your potential with help from Premier Success!

Jonathan ZuluagaCommunity Manager

posted in Career Advice

Q: What's the best career advice you've ever received?

We’ve all had moments in our careers where we have learned from advice we were given. So I’m curious:What's the best career advice you've ever received? How has it impacted your professional journey?Thread your responses below!

LauraPorcinculaCommunity Manager

published in Career Advice

📆 Financial Services Industry Peer Group

Welcome to the Financial Services Industry Peer Group!Meet folks working in the same industry as you to come together to share insights, discuss challenges, and provide support to one another. This event is a great opportunity to expand your network, gain new perspectives, and foster personal and professional growth. RSVP: Also, don’t forget to Subscribe to this post below for the latest updates, discussions, and recaps for this event.

LauraPorcinculaCommunity Manager

published in Career Advice

📆 RSVP: Agency Partners Peer GroupMeetup

Howdy Partners!I’m excited to share that we’ll be hosting an Agency Peer Group on June 14th! In this session you’ll have the opportunity to meet folks from other agencies to come together to share insights, discuss challenges, and provide support to one another. This event is a great opportunity to expand your network, gain new perspectives, and foster personal and professional growth. We would love to see you there! To make the most of our session, please fill out this 2 question survey by June 13th. Also, don’t forget to Subscribe to this post below for the latest updates, discussions, and recaps for this event.

Jonathan ZuluagaCommunity Manager

published in Career Advice

🔴 Watch Recording: Level-up Series: Crafting a Compelling Social Strategy

Join us for a thought-provoking webinar with Jenny Li Fowler (@Jenny Fowler), Director of Social Media Strategy at MIT, as she shares her insights on how to build a compelling social media strategy.In this session, you will learn how to create a winning social media strategy that engages your audience, builds brand awareness, and drives conversions. With Jenny's expertise, you'll discover the latest trends in social media marketing, as well as how to leverage techniques to optimize your campaigns.This event is designed for social media marketers of all levels, whether you're just starting out or looking to expand your knowledge and skills. Don't miss out on this exclusive opportunity to learn from one of the top experts in the field and take your social media strategy to the next level. Register now to secure your spot!RSVP: Also, don’t forget to Subscribe to this post below for the latest updates, discussions, and recaps for this event.

LauraPorcinculaCommunity Manager

published in Career Advice

📆 RSVP Now: Higher Education Peer GroupMeetup

Join us for the upcoming Higher Education Industry Peer Group event where like-minded individuals come together to share insights, discuss challenges, and provide support to one another. This event is a great opportunity to expand your network, gain new perspectives, and foster personal and professional growth.To make the most of our session, please fill out this short survey by May 15th.RSVP:

LauraPorcinculaCommunity Manager

published in Career Advice

📆 Business Services Industry Peer GroupMeetup

The Arboretum peer groups are an opportunity for like-minded individuals to have space and come together to share insights, discuss challenges, and provide support to one another. This event is a great opportunity to expand your network, gain new perspectives, and foster personal and professional growth.The next industry session will be specifically designed for Business Services professionals. To make the most of our session, please fill out this quick survey by May 1st and see you on Tuesday, May 2nd at 12 PM CDT. Follow this link to RSVP:

Arifu96New User

asked in Career Advice

Can anyone give me some tips and advice for navigating the recruitment process at Sprout Social?

Hi All, I saw this job posting that I think i’d be a good fit for. I’d really appreciate it if anyone could provide me some tips and guidance for the process. Or give me feedback on whether i’m a good fit for this position based on my experience. Role: Account Executive Enterprise GrowthThanks,Arif

Jonathan ZuluagaCommunity Manager

published in Career Advice

How to ladder up your brand’s social media maturity

Every marketer knows there are no overnight successes in social. A trending brand post has less to do with luck and more with time spent building and executing on a sophisticated strategy. The brands that pull it off have put in the work to reach a high social media maturity.And that’s great news.Effort is way easier to control than luck. Any brand can put in the work needed to create a buzzworthy social presence. It just takes dedicated time and resources.Check out this recent article from the Sprout Social blog about social maturity and your career.

Vanessa HansonFrequent User

posted in Career Advice

What conferences are folks going to this/next year?

I haven’t participated in a conference in so long as an attendee. Curious to know what is out there for social media? What conferences to people go to every year and feel they get value from? Trying to get that budget item in ha!

LauraPorcinculaCommunity Manager

published in Career Advice

Technology Industry Peer Group Recap

Thank you for such an amazing peer group session @rebecca.taylor @loren.siegel @dorothy.tso @Jaimed92 and @PSport. Please continue to use this thread to ask questions of each other as you need.Here’s a list of the things we discussed:Responding to technical questions that come through social Twitter’s ever changing environment Staying on top of trends LinkedIn for personal posts (article shared by @Jaimed92) Handling conversations as a brand on Reddit Thoughts on using ChatGPT for SEO, does this help or hurt you?For anyone who wasn’t able to attend, what are your thoughts or feedback on any of these topics? Is there anything you’d like to ask of the group?

joe.huberFormer Moderator

posted in Career Advice

Article on writing a social media job description

Some of you have met Carly from when she was a Sprout customer, but she joined the content team and is now writing articles for Sprout!One of her first articles is out and it’s so good. The opening line hits like a freight train, too.The idea that social media is “something the intern can do” is about as outdated as saying the internet is all cat videos.-Carly HillYou can check out the article in full, here. Let me know what you think in the replies!

SarahzainNew User

asked in Career Advice

how important is LinkedIn for job search

LinkedIn is an essential tool for job search. It allows you to create a professional profile that can be seen by employers and recruiters, giving you the opportunity to showcase your skills, experience, and education in one place. Additionally, LinkedIn has a vast network of potential employers and recruiters who use the platform to find qualified candidates. With its advanced search capabilities, LinkedIn makes it easy to find job postings that match your criteria and connect with hiring managers directly. Moreover, LinkedIn offers additional features such as the ability to follow companies you’re interested in or join industry-related groups where you can engage with peers and potential employers. This gives you a chance to build relationships with people who could potentially help you land your next job. LinkedIn is an invaluable resource for job seekers looking to make connections and find new opportunities. Utilizing all of its features will give you the best chance of finding the

LauraPorcinculaCommunity Manager

published in Career Advice

🎥 Celebrating Women in Social: Recording and ResourcesRecording

Thank you so much everyone who joined us for our Women's History Month panel: Celebrating Women in Social! I was thrilled to see so many of you in attendance, and hope you found the event both informative and empowering. Many of you asked for space to continue the conversation so feel free to share in the thread below, and any additional resources you feel others may find valuable.Thank you so much to our host @sarah.corley and our amazing panelists @Brooke B. Sellas, @Jennifer.Guevara and @ama.scriver for such a powerful and uplifting session. Here are a few of the resources discussed in the panel:Rachel Karten’s Substack - Link in BioMasterclass: How to Prepare Your Brand for a New Era in Social featuring Rachel KartenSocial Media Today @thera.bailey @cassey.suthers @Andy Hawkins @stephanie.clark @mary.mcguire @SocialSalis @norahcarroll @hayley.mathie @pauline.tracy @kelseywbohl @sduncan2023 @kate.meyers emery @B Squared Media @TaraC @ewalker @jolie.gorman @gimra.malapas @kcote @sam

LauraPorcinculaCommunity Manager

published in Career Advice

Retail Industry Peer Group - Recap!Peer Groups

Thank you so much to those who attended our Retail Industry Peer Group!@colette.mitola @lexa.krajewski @joe.seta @tiffany.torbik and @ben.marcus please continue to collaborate with each other when you need assistance!For those who weren’t able to attend, here are some of the things we discussed. Let us know if you have any thoughts or questions about the topics below:ChatGPT and AI, how are folks feeling about it? How to respond to folks who think your social channels are using AI for content? What are some best practices for keeping inbox responses fresh?@kassandra.quinn @megan.molique @chris.nichols @phyllis.francis @kelseywbohl, we hope to see you next time! Let us know your thoughts on these questions in the thread.

LauraPorcinculaCommunity Manager

published in Career Advice

Hospitality Industry Peer Group - Recap!Peer Groups

Thank you so much to those who attended our Hospitality Industry Peer Group! I just sent the recap email with the recording and deck.@emily.sanchez @mads.gjoel @mary @cassidy.gallagher @andrea.sorensen @lindsey.simon @taylor.paul @Melanie.Stinson @brittany.carchano @mike.blight, please continue to network with each other when you need advice or ideas. For those of you where weren’t able to attend, I’ve attached the deck with discuss questions. Please share your thoughts on some of the things we discussed below.@isabella.meraz @alisoncdeborba @AToms.PHR @sarah.guest @wendy.drago @louise.o'brien @stelios.antoniou @rhonda.holt @jennifer.norton @nickgilham @JoelMorales @thomas.o'sullivan @samanthaeng @Harriet @bernasconi @claire.warne @sara.hall @liza.mickens @debbie.miller @curtis.gabriel @suviche marketing @kayla.stephens @travis.sandoval @rosalynn.sarvi @lisa.culbertson @anthony @morgan.lee @redai0453 What are some of your best practices for audience growth? What are some ways you are u

Jonathan ZuluagaCommunity Manager

published in Career Advice

🗓 Save the date: Celebrating Women In Social PanelRSVP

Join us on March 28th at 11 AM CDT for Women's History Month Panel: Celebrating Women in Social!A conversation with social media marketers @Brooke B. Sellas, @Jennifer.Guevara, @ama.scriver and moderated by Sprout Social’s Sarah Corley. Join us as we celebrate women’s accomplishments in social by answering your questions, providing career advice and sharing how they got to where they are today.RSVP NOW:

Jonathan ZuluagaCommunity Manager

published in Career Advice

Event Recording and Resources: Building a long-term career in socialRecording

We hope all who attended “The Level-Up Series: Building a long-term career in social” event enjoyed it as much as we did! In case you missed it or want to watch again, check out the recording below: Let us know what you think... Attendees (cc): @abigaillee @mc malta @kyle_muse @ashley.james @ben.marcus @laura.stanaland @Kimberly VN @jasmin.arias @K Donegan @burnttoast.ty @lindsey.whitehouse @megan.weales @jack.dunkerley @thebrookesocial @Ivete Dias @kzsmith @judith.edwards @BeeKindRon @cheyenne.esguerra @julie.norgrove @louisa.woltermann @atziri hannon @Kalee.Williams @debbie.wakefield @tanzi.propst @jnappi @katie.whiteside @Christine @cassidy.gallagher @larisa_c @avdpk @katy.griffin @ivy.ding @megan.reusche @marketingdeptgoodwillsocal @chelsea.wilbur @cristal.mejicanos @suzanne.guzman @ingrid.rawle @Adam Morse @kayla.coffey @jenn.reyn @michelle.delarosa @sam.hernandez @katie.murphy @p.légaré @imsaved4life @lexy.johnson @audrey.willis @jenn.mcquillan @jessica.levy @ryan.connors @Ashley

LauraPorcinculaCommunity Manager

published in Career Advice

📆 Save the date: Hospitality Industry Peer GroupPeer Groups

I’m excited to announce the first in the series of our Industry Peer Groups. The Arboretum peer group is an event where like-minded individuals have space to come together to share insights, discuss challenges, and provide support to one another. This event is a great opportunity to expand your network, gain new perspectives, and foster personal and professional growth.The first industry session will be specifically designed for Hospitality professionals. To make the most of our session, please fill out this 2 question survey by March 20th and see you on Tuesday, March 21st at 12 PM CST. Follow this link to RSVP:

Jonathan ZuluagaCommunity Manager

published in Career Advice

Level-Up Series Event Starting Soon at 10 AM CST!Starting soon!

We can’t wait to see you this morning at 10 AM CENTRAL STANDARD TIME! See you soon! Link to join Webinar: https://sproutsocial.zoom.us/j/96825877438

Jonathan ZuluagaCommunity Manager

published in Career Advice

📆 Save the date: The Level-Up Series: Building a long-term career in socialRSVP Now

In the first of our Level-Up Series, join Sprout’s very own, @rachael.samuels, Senior Manager, Social Media and Strategists, @olivia.jepson and @gregrokisky as they share their perspective on how to build a career in social media.In this panel-style event, the team will answer your questions, provide career advice and share how they got to where they are today while navigating the ever-changing world of being a social media professional.Join us on Thursday, February 23rd at 10 AM CST. This a conversation you won’t want to miss!RSVP NOW:

Jonathan ZuluagaCommunity Manager

published in Career Advice

Employee advocacy stats to secure C-level buy-in

Securing C-suite buy-in is essential to getting any new project off the ground. To communicate your vision in a clear and concise way, you need to lead with numbers.When taking an employee advocacy program up the chain, employee advocacy stats should be the backbone of your pitch. Decision makers want to see proof of success and the measurable benefits your company will gain by launching a brand amplification program.Read the full article: https://sproutsocial.com/insights/employee-advocacy-stats/

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