Hi everyone! 
 

I’ve got second round task-based interview which is quite punchy, so I’m looking for some community help. 
 

“demonstrating your strategic approach to growing a younger demographic audience for stocks and shares ISA, pension schemes considering the latest innovations and testing and budget. 

consider a budget of <£150 for short term wins, and £500-£800k for mid-long term growth opportunities” 

So, this will be across paid media but could be good to add organic into the mix too. It’s the “capturing the younger demographic” though. I feel like there has to be other avenues other than TikTok. OOH advertising at Unis etc? 
 

Any thoughts would be greatly appreciated! If you want to connect on LinkedIn to have a chat, let me know :)