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Introductions & Giveaway

👋 Welcome New Members & Swag Giveaway!

👋 Welcome New Members & Swag Giveaway!
Jonathan Zuluaga
Community Manager
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Welcome to The Arboretum!

We're so glad you're here and excited to help you connect, learn, and grow with our community. To get started, we’d love to hear from you! Reply to this message to introduce yourself, share your goals, or let us know what excites you most about joining us.

Some ideas to get you started:

1️⃣ What inspired you to become part of the Arboretum community?

2️⃣ Do you have specific areas of interest or expertise in social media marketing?

3️⃣ What challenges or goals are you looking to tackle with the support of our community?

4️⃣ Share a fun fact about yourself unrelated to marketing.

5️⃣ Are there any social media marketing topics that you're eager to explore and discuss here?

As a welcome bonus, everyone who replies will be entered to win one of three Arboretum giveaways, featuring a Arb notebook, Moleskin pen, socks, fleece blanket, Arboretum sticker. Perfect for sparking new ideas! Contest Terms and Conditions here.

 


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8 replies


Hello 👋

Thank you, Jonathan, for getting the conversation started. I’m Emma – I currently have a focus on organic social and influencer marketing. I’m excited to be part of the Arboretum to keep a pulse on what’s happening in social media marketing, to stay connected and learn from peers.

Non marketing fun-fact: I climbed Mt. Kilimanjaro when I was 10 years old (I didn’t make it to the summit, but it still counts)


kim.nissenbaum

Hey, all! 

Thanks for the warm welcome! I am a marketing professional with over 14 years of experience driving impactful digital strategies across diverse industries. With a strong background spanning small businesses, major retailers, and a leadership role running the social media department at a digital marketing agency, I have honed my expertise in leveraging digital channels to achieve business goals. I have successfully managed social media initiatives for over 30 organizations, crafting professional yet engaging online presences that resonate with target audiences.

I came to CGI through a merger, and I’m already loving the digital team! My goals right now are to introduce the marketing/communications team to the state of social for 2025 and creating an updated social strategy for the US. I also hope to streamline creative and our processes to have better efficiency.

Looking forward to connecting with everyone in this wonderful community!


I am a graphic designer with a background in UX design working at a non-profit organization in the U.S. I aspire to work globally tackling social issues. I join this community because I want to get inspiration from other like-minded individuals and learn from each other as much as I can! Looking forward to connecting with you all! ❤


I work in PR and communications at a B2B company, and I oversee content marketing and social strategy. We’re currently setting goals for FY26, and I’m always looking for ways to improve.


alexander.anufriev

Hey there! I wok as a social media manager in a B2b company that creates CAD software for designers and engineers. It’s quite a narrow field, so I’ve joined to learn more about best practices in digital marketing and community building. We are trying to create a strong community with our clients so being here is a good way to learn first hand haha
 


Hi all!

 

Thank you so much for the warm welcome. I’m Alicia and I own TwentyThree, LLC, a consulting firm helping agencies like Brado and other brands strategize and execute social media and influencer marketing plans. I’ve joined to keep improving my skills in social media marketing, particularly in social listening, community management, and how to best leverage it to increase business impact. Thanks for having me here! 


mary.murphy

Howdy! 👋 Thank you for the warm welcome — I’m happy to be here!

I work with Destination Bryan, Texas, a destination marketing organization in (you guessed it) Bryan, Texas. I manage their website and run their social media. I joined Arboretum to learn from fellow social media marketers and build community. Our team also just signed on with Sprout, so I’m also hoping to learn how others are using the platform/gain pro tips. Unrelated to marketing: My four-legged BFF is my cat, Davy Crocat. She’s a mess...but she keeps things interesting!

Looking forward to being here and learning with y’all! 🤠


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