Is anyone using Sprout’s influencer platform or another influencer marketing platform? What do you recommend? What do you NOT recommend? I’ve received so many pitches for different platforms - it’s hard to know what options will be the best fit.
For context, I work for a destination marketing organization in Michigan. We have a very specific niche of content creators and target audiences that we look for. (Midwest/Michigan focused is our sweet spot, rather than luxury travel influencers.)
If you manage influencer marketing without a platform, any tips/strategies for keeping campaigns organized?