Elevate Your Impact: Fostering Inclusion through Content

In the spirit of Global Accessibility Awareness Day, The Arboretum is thrilled to announce a transformative online event that promises to enrich our understanding and practice of digital inclusivity. Join us in The Arboretum, for an enlightening journey into the heart of accessibility and inclusion through content.

In this event, you’ll will experience:

• Expert-Led Panel Discussion: Immerse yourself in a thought-provoking virtual panel featuring leading voices in accessibility from the social marketing space. Speakers will share their insights, experiences, and the undeniable power of making digital spaces welcoming for everyone.
• Interactive Hands-On Engagement: Dive deeper with a brief interactive session led by our panel experts. This segment is designed to empower you with practical skills in crafting impactful alt-text descriptions, a cornerstone of web accessibility. Whether you’re a marketing professional or passionate about creating inclusive content, you’ll walk away with valuable tools to make your digital assets accessible to all.
• Networking and Collaboration: Beyond learning, this event offers a unique platform to connect with like-minded professionals and advocates. Engage in meaningful conversations, exchange ideas, and expand your network within our company’s online community. Together, we can drive the change towards a more inclusive digital world.
   

Meet our panelists:
 

Holly Tuke | Social Media Officer at RNIB (Royal National Institute of Blind People)

Holly Tuke is a social media professional, blogger, freelance writer, and disability advocate. She’s a Social Media Officer for RNIB (Royal National Institute of Blind People) and the author of the award-winning blog Life of a Blind Girl. Holly is passionate about encouraging people to make their social media content accessible and share her lived experience of disability to raise awareness and educate others.

Keidra Chaney | Plain Language Specialist and CPAAC

As a digital communications professional, plain language writer, trainer, and mentor, Keidra Chaney (She/Her) endeavors to create equitable online communities and content for marginalized people. Over the past two decades, Keidra has established herself as a leader in communications and digital strategy, having lived experience as a person with disabilities. Keidra currently is a 2024 Fellow at the Longmore Institute for Disability at San Francisco State University. Previously she was a 2020 Fellow with Disability Lead, the only program in the country for emerging leaders with disabilities, and a 2021 member of the Borealis Philanthropy Disability Inclusion Fund Advisory Committee. She is also a Certified Professional in Accessibility Core Competencies (CPACC).

Caroline Desrosiers | CEO of Scribely

Caroline Desrosiers is a digital accessibility advocate, speaker, writer, consultant, and founder of Scribely, a 100% woman-owned media agency on a mission to make images, videos, and audio accessible and inclusive to all humans. Scribely provides accessible media production, training, and consulting services for leading organizations and providers in eCommerce, education, and cultural heritage.

We will have live captions and sign interpreters for this event. Please DM Laura Porcincula to request the presentation slides in advance or for additional accommodations.