Engagement Tactics as a Healthcare Brand

That’s a very strong list! One thing I would add (which is somewhat covered in your list) is engaging with local universities if they have any research partnerships or affiliations. That could help with recruitment purposes if your hospital has open positions.

Hi ​@madison.skipper! I know Samantha mentioned local universities for recruitment but some of my favorite collabs to engage community have been with local schools and universities that have student groups with philanthropic efforts in mind. They tend to host awareness nights, community service outreach and fundraisers that could work for your strategies. 

We work with lots of local health centers, and FQHCs. Some lists that our internal resources have for approved reshares include:

• City/State/Federal health organizations - in particular, local city ones tend to be great for things like Measles outbreaks or other closer concerns.
• Any partner orgs that provide financial grants to your clinic.

For inspo (rather than reshares) I also try to find some medical students from local Universities who are becoming “influencers” that tend to share good content for us to emulate.