Thank you so much for joining our Q4 product launch event, Breaking Ground!
We hope you gained insights into our latest releases, designed to make your social strategies easier, faster and more impactful.
Catch up on everything discussed here!
Find answers to some of the webinar product release questions below:
Q from Cassandra @alberta.conservation: Any target for allowing batch editing for posts? Meaning if we have multiple platforms selected, can we go in individually to make minor changes like links and tags?
A: With the "Easily Curate Posts per Social Network" feature, when you're creating a post with multiple platforms, you'll be able to edit the post for each platform. Once the post is scheduled, you'll see a unique post on the calendar for each platform.
Q from Sarah @sarah.frankel: Will AI-generated alt-text be usable for IG posts? I notice that's the only platform that can't do it now.
A: As of now, Instagram doesn't support alt text for posts published via API. We're excited to add support for this in Sprout—including for our AI-generated alt text—when it becomes available.
Q from Devon @dashbrid: As a public agency user we are getting ready to meet new federal digital accessibility rules, including requirements for social media. Is there any movement to better integrate basic accessibility tools for Instagram in a manner more consistent with Facebook and X? It's currently clunky and requires several extra steps. Thank you.
A: Currently, Instagram doesn't support alt text for posts or uploading SRT files alongside your video published via the API. We're excited to add support for this in Sprout as soon as it becomes available.
Q from Lydia: When will we be able to schedule IG Reels into Sprout with music?
A: Adding music from Instagram's sound library to Reels isn't supported in their API right now. But this feedback is helpful for us to give Instagram as partners.
Q from Juliana: When will we be able to schedule TikTok carousels?
A: Scheduling TikTok carousels is on our radar but we don't have a confirmed release date yet. Please keep providing feedback on this feature.
Q from Melissa: Will alt-text be available for Instagram?
A: As of now, Instagram doesn't support alt-text for posts published via the API. We're excited to add support for this in Sprout—including for our AI-generated alt-text—when it becomes available.
Q from Robert @Robert DeRoeck City of Denver: Is "brand voice" simply Professional vs Friendly, or are there more ways to fine-tune tone?
A: Our initial approach to brand voice uses your previous posts for inspiration for phrasing and tone. We're likely to offer additional ways to fine-tune your brand voice in the future, for example by allowing you to add brand guidelines.
Q from Brittany: Will there be an update in the future to allow multiple users to use the same Sprout Social account at the same time for practical corporate use?
A: At this time, Sprout Social doesn't support multiple users sharing the same account. We recommend creating individual accounts with role-based permissions to ensure clear accountability, enhanced security and optimized collaboration.
Q from Monse: When will I be able to add carousels on IG and FB that include photos and video in the same post?
A: Uploading carousels with both video and images isn't currently possible in Sprout, but we recognize it's frustrating to need to go directly to IG or FB to make these posts. This feature is on our radar for next year, but we don't have a confirmed launch date yet.
Q from Melea: Will users be able to use the Slack integration even if there's only one user on the account? I'd like my team to be notified of mentions via a Slack channel even though there's only one user on the account.
A: Yes, as long as the user in Sprout has the permissions necessary to configure the Slack integration, those Sprout notifications will be delivered to the selected Slack channel and will be visible to all those in the channel. More here - https://support.sproutsocial.com/hc/en-us/articles/360045765651-Slack-Integration
Q from Becca @becca.armentrout: Are there any plans to allow external users to sort posts that need their approval by soonest post date?
A: The ability to sort external approver posts by post date isn't planned right now, but this is great feedback we can look at taking on to make the approval process more efficient.
Q from Nash: Why is tagging users for LinkedIn so temperamental? On certain LinkedIn Accounts I can't tag more than 1 person on a LinkedIn post which leads me to schedule directly on LinkedIn.
A: There are currently quite a few limitations on which LinkedIn members are searchable via LinkedIn's API -- including whether the member follows your page, if they are missing first and last name on their profile, they have additional names that are not public, or they are not using an English / US character set. This is great feedback for us to bring back to LinkedIn as partners to reinforce the need for better search.
Q from @Frank Wisswell and Gabrielle: Will Bluesky be added?
A: We know Bluesky is having a moment. We're paying close attention to the market and our customers' requests, so please keep the feedback coming.
Q from Paige @paige.geary: Is a TikTok DM integration in the future? TikTok mentions/tags?
A: We continue to work with our network partners at TikTok to explore the capabilities of their APIs and provide feedback on what features - like DMs - would have an impact for our customers. We're excited to continue to bring TikTok functionality into our Sprout products.
Q from Sarah @sarah.felton: Is there an ETA on when we'll be able to post videos to GBP posts?
A: Are you speaking of Google My Business? We don't have a planned release date for video posting for Google My Business profiles. Please let us know if you were speaking of something different.
Q from Angela: Can we schedule X threads at this time, or potential for it in the near future?
A: We don't currently have a planned release for X threads in Sprout, but we do support up to 25K character posts for X Premium accounts.
Q from Adrian: Can you include 'Tag performance' in the 'Custom Report' section?
A: Yes, this is available in My Reports today. Under "Add Widgets", the Tag section has a widget called "Tag Performance". That'll have the data you are looking for.
Q from Emma @emma.peneguy: Is ability to add posts including both video and static images on facebook/instagram in the works?
A: Uploading carousels with both video and images isn't currently possible in Sprout, but we recognize it's frustrating to need to go directly to IG or FB to make these posts. This feature is on our radar for next year, but we don't have a confirmed launch date yet.
Q from Daniel: Will Sprout be adding the ability to schedule a first comment for FB and LinkedIn in order for us to put links there and not the body of the main post?
A: First comment for Linkedin and Facebook isn't currently planned in Sprout but we'll take this feedback into consideration as we plan our roadmap.
Stay tuned for more answers coming soon!
