TikTok's new Insights tool

Has anyone else seen/used this yet? Yesterday TikTok released a new insights experience dedicated to stats and data around community behavior, interests, and how they connect and feel about brands.

Personally, I love TikTok’s transparency with their data and how users are using the tool. Combining these available insights with owned will really help drive a solid content strategy. What stats + insights stand out to you the most?