We are thrilled to spotlight Sarah Elizabeth Davidson, Social Media Manager at CHS!

@Sarah Davidson’s dynamic approach to social media management and innovative strategies have made her a standout in her field.

Fun Fact
Sarah can rap the entirety of “Look at Me Now” by Chris Brown, including the Busta Rhymes verses. She may not remember what she had for breakfast, but she can recite lyrics to almost any song at a moment’s notice.

Recent Project

Sarah is particularly proud of her work at a startup that recently surpassed 30M+ views on YouTube and 221K+ subscribers. Although she hasn't worked there since the pandemic, the strategy she implemented has continued to drive incredible growth. The goal was to create credible, clinically-backed, and culturally competent mental health content. The success of this strategy even caught the attention of the YouTube team.

Favorite Social Accounts

TikTok: @socialtipsxmelissa, @inspiredmediaco, @thesocialmedia.ceo for the latest trends and insights
Instagram: @clickup for unhinged corporate jokes

Hobbies

When she’s not working, Sarah enjoys spending time with her one-year-old daughter, watching Bluey and Moana on repeat, visiting the zoo, playing in the ball pit, or dancing to techno nursery rhymes by @lenjpearce.

Inspiration

For organic social, Sarah finds inspiration on Reddit, where she spends hours scrolling through threads. She appreciates the anonymity that allows social media managers to share their deep-in-the-trenches issues and advice. She also loves using Plot to save inspiration posts from any platform without cluttering her phone storage.

For paid social, she follows Jon Loomer, who uses his own data to test and prove different approaches for Meta advertising.

Connect with Sarah

LinkedIn: Sarah Elizabeth Davidson

Join us in celebrating Sarah’s contributions and connect with her for more insightful discussions on social media and beyond!