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Jonathan Zuluaga
Former Community Manager
June 20, 2023

Community Question: How do you strike a balance between leveraging AI-powered automation in content creation and maintaining the human touch?

  • June 20, 2023
  • 3 replies
  • 108 views

Community! Let’s talk AI and content creation. Here’s this week’s question:

How do you strike a balance between leveraging AI-powered automation in content creation and maintaining the human touch? What aspects of content creation do you think should always remain in the hands of human creators?

We want to hear your thoughts in the thread below! 🧵

3 replies

jono.smith
jono.smith
Seedling
July 10, 2023

I’m curious about this, as well. Does Sprout have an official POV or guidance on using AI for creating organic social content? I've heard of some pretty robust social media content/calendar outputs from AI, even considering brand voice samples, in the for-profit world, and curious about the application in the nonprofit sector.

Head of Comms & Digital @ Make-A-Wish America
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J
Jonathan ZuluagaAuthor
Former Community Manager
July 10, 2023

@jono.smith You may want to also check out this upcoming event: 

 

- Jonathan Z, Former Arboretum Moderator
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jono.smith
jono.smith
Seedling
July 10, 2023

Thanks @Jonathan Zuluaga, I will check it out. In the meantime, has Sprout published any guidance on this topic?

Head of Comms & Digital @ Make-A-Wish America
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