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Employee Advocacy Participation


kelli.morrell
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For those of you who have launched an employee advocacy program at your company, I’d love to hear success stories or tips on how to drive engagement from departments. 

5 replies

Jonathan Zuluaga
Community Manager
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@kelli.morrell I hope you get some good responses from your peers. In the meantime, here are some articles that are super helpful: https://sproutsocial.com/insights/?s=employee+advocacy


kelli.morrell
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@JonathanZuluaga Thank you for sending!  


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We’ve rolled out Bambu to our entire company. We then have diverse content on the platform for our people to share what aligns with them and/or their position. We also encourage our people to send in any photos of team events, personal goals, or just fun things they’ve accomplish or done recently. 


kelli.morrell
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  • Author
  • Sprout Team
  • 23 replies
  • May 11, 2022

@victoriawalenga Thanka for sharing! What industry are you in? Do you all use the newsletter and digest? 


I’d love to hear from others on this topic too. We saw a decent decrease in engagement, although we have a monthly incentive in place based on the sharing leaderboard. It’s the same people in the top 5 every time. And the sales and customer success orgs aren’t showing up in the top 5. What’s worked for you to engage these key teams?


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