Is Claude better than ChatGPT?

I keep hearing from different marketers and webinars about how great Claude is for copywriting. But so far it’s not that much better than ChatGPT for me. I did add my brand tone into Claude, but still the outputs are more or less on the same level. And ChatGPT is more intuitive and easier to use. But maybe I’m not using Claude to its full capacity, so wondered if someone with more experience can share some insight.