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📺 Watch Now: This Week In Social - July 7th

  • 7 July 2023
  • 7 replies
  • 682 views
📺 Watch Now: This Week In Social - July 7th
Jonathan Zuluaga
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Happy Friday, Arboretum! Instagram introduces collaborative posts, enabling users to include multiple collaborators, while Twitter faces backlash over temporary tweet limits imposed by Elon Musk and much more!

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What are your thoughts on Instagram's new messaging app, Threads? Do you think it will be a game-changer in fostering authentic and spontaneous conversations, or do you prefer other messaging platforms?

 

- Jonathan Z

7 replies

A
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Slow week in social, huh? lol

A
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I’m excited about the multiple partners now being allowed on collab posts in Instagram! I hadn’t heard that yet so thanks for including it in this week’s update.

michelle.long
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What is everyone’s planned frequency of posts for Threads?

M
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Personally, I’m loving Threads. Reminds me of when and why I fell in love with social and how I was able to move from education into Marketing thanks to Twitter. As a brand, I can see how Threads will provide an opportunity to connect with our audience in more authentic, less salesy ways. (Assuming Legal signs off...)

Anna Laura McGranahan
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Personally, I’m loving Threads. Reminds me of when and why I fell in love with social and how I was able to move from education into Marketing thanks to Twitter. As a brand, I can see how Threads will provide an opportunity to connect with our audience in more authentic, less salesy ways. (Assuming Legal signs off...)

I feel the same! We’ve slogged through years of endless algorithm changes and restrictions, and Threads has emerged as a vibrant platform that’s actually *social.*

I’ve loved seeing how early-adopter brands are interacting with the platform, and I’m curious to see how different industries will adapt to the platform.

D
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I’m excited about the multiple partners now being allowed on collab posts in Instagram! I hadn’t heard that yet so thanks for including it in this week’s update.

 

Agree that this is a great improvement. @Jonathan Zuluaga  Any idea on when/if the API will start to allow 3rd parties like SproutSocial to include collaborator tags as part of the compose/publishing process vs having to do so in the native app using a mobile publisher push notification?

Jonathan Zuluaga
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@danielle.thompson That’s the million dollar question! Unfortunately, we don’t get much insight into when API changes will be allowed. What I do suggest is you submit an idea via this forum, and get updated when changes to come!

- Jonathan Z

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