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MisterP
Engagement Orchard
March 28, 2025
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With an April 5th U.S. TikTok ban deadline coming up, what's your strategy?

  • March 28, 2025
  • 11 replies
  • 262 views

The next U.S. TikTok ban deadline is set for Saturday, April 5, 2025, when ByteDance, TikTok's parent company, must divest its U.S. operations by then. Do you think TikTok gets another extension, a sale will go through, or a ban will be made to stick? 

With all that uncertainty around TikTok in the next week alone, do you have contingencies in place, regardless of whatever happens on the political/business side of things?

I feel like a “wait and see” approach may be the only way to go right now, while exploring alternatives to TikTok. 

    Best answer by Gayatri Shukla

    Great question, ​@MisterP. And you’re right, a wait + watch + stay agile approach is the key in this context! You may have missed seeing this, but here’s some guidance on the steps you can take right now in light of the potential US TikTok ban, along with some ongoing considerations for adjusting your social strategy. Hope it’s helpful!

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    MisterPAuthor
    Engagement Orchard
    April 15, 2025

    ​@angeline.neo it’s a big enough news story that most any larger publication has been covering from different angles. But a social media-centered news site like Social Media Today will keep you current on the larger and smaller aspects of the story.

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