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One thing that I’ve really liked seeing this year is our team experimenting with more meme-like interactive posts. We’ve done a “tag yourself” style carousel with humorous costumes related to our industry and a funny bingo card for a national event related to our work. They both went over really well and I’m excited to hopefully see more these posts in the coming year. Anyone else have any similar posts that have engaged with their audience well?

Ooh that’s really interesting! Whenever I push something interactive--and it has to be something tongue-in-cheek controversial--it’s been popular. I remember doing a green vs. red chili post one year around Super Bowl that got heated 🌶️


Ooooo! I always love these types of posts because they are engaging and people get to have fun and when people have fun they stick around longer. Similar to you, tag yourself and tongue in cheek alluding to topical items


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