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We had a customer service experience earlier this week that made a parent of a prospective parent feel great. The parent posted on LinkedIn about how they loved our admissions tour and the care we put into the experience for their high school sophomore. We saw the post quickly and were able to comment, thanking them for their visit and hoping we move up from #2 on the student’s list to #1. The creator has 50,000 followers on LinkedIn, which didn’t affect our response but was great to see. The post now has over 500 likes, our comment has 40 likes, and we had the comment chain below happen. Proof that speedy replies can really enhance our relationships with our audience!

 

Hey ​@tori.zito, great job getting in there quickly to reply! Sounds like you might’ve won them over which is a great business case for the power of a good social team. Did you use Sprout’s “Smart Inbox” to find that, or did you see it natively on LinkedIn?


@jaxn.engstrom I think I happened to see it natively, but we would’ve been able to find it in the smart inbox too! 


@tori.zito fantastic win!


I love this! I used to do higher ed social too, and this is such a good feeling. Glad you could make that connection, and great response!


That’s amazing! Great job!! 


This is awesome! I always love when people realize we are watching and reading everything they tag us in!! It’s icing on the cake to get 40 likes!


Awesome!!! It’s so great when doing that community management and engagement authentically really pays off!


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