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c.leverton
Tagged Tendril
December 12, 2024
Solved

Tips for building a healthy comment section?

  • December 12, 2024
  • 4 replies
  • 203 views

Hi all! I manage an instagram account for a large public university’s study abroad office. While our instagram account does well in terms of collecting likes on posts, our comment section is full of crickets.

 

Can anyone chip in on tactics they use to grow a healthly comment section? One that’s engaging to students, encouraging further discussion, while keeping it drama-free 😅 I know there will always be clean-up to do for inflammatory comments, but I’m wondering how you transform quiet lurkers to converation-makers, without inviting too many trolls! I’d like to create a supportive community of students who can chat together on our posts.

 

Very appreciative of any ideas you can share!

    Best answer by kate.meyers emery

    Another way to get people used to commenting is that you can have student workers or staff respond on posts initially. Sometimes that’ll get a comment feed going, and then over time you’ll need to use them less. 

    4 replies

    Tagged Tendril
    December 12, 2024

    Add a call-to-action in the caption! Something as simple as a question about their experience could get people talking. We find that our Instagram comments tend to be pretty quiet too, until it’s something people are passionate about or can relate to.

    Tagged Tendril
    December 12, 2024

    Agreed, also asking easy polarizing questions is always an easy win. Does *dinning hall name* have better pizza or better nuggs? If you’re a science major have you seen the science hall ghost yet? Tap into the urban legends you have on campus. etc 

    precision
    Seedling
    January 2, 2025

    Implement a moderation system to keep the conversation respectful and on-topic. This can include automated tools for filtering out offensive language and a team of moderators to handle more nuanced issues.

    https://precision7usa.com/
    kate.meyers emery
    Insight Ivy
    May 14, 2025

    Another way to get people used to commenting is that you can have student workers or staff respond on posts initially. Sometimes that’ll get a comment feed going, and then over time you’ll need to use them less.