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Question

Discrepancy in recent reporting?

  • June 10, 2025
  • 1 reply
  • 26 views

kaily.serralta

Hi all, 

Curious if there’s a bit of a lag or discrepancy in reporting recently on Sprout. I’m getting confused on a post that I see has about 67 engagements, but Sprout is showing wayyyy off. I’m not talking about clicking on hashtags. 

 

 

Any ideas? 

1 reply

kate.meyers emery
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I’ve noticed a similar thing with link clicks! Sprout Social reported that we had like 350 link clicks, but Facebook Business Manager said we had around 2,800. It’s a massive discrepancy. For some reason the original Arb post on this topic was deleted or else I’d share the conversation that happened there, but the TL;DR on it is that quite a few folks have noticed a difference between Sprout and Facebook’s analytics. 


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