A success story through social media management for me is I worked for a nonprofit for two years. They hadn’t really had anyone that was well-versed in social media before and didn’t put a lot of effort or strategy behind anything they did. When I came on, I really pushed the envelope of doing trends, staying “in the know” and strategizing with a variety of goals.
Once I left, I had increased their social media engagement 95% from the previous two years! It was a great validation as a young digital marketer to know, “hey, maybe I DO know what i’m doing”!