Starting a conversation about Threads that is not tied into Sprouts capabilities/managing.
Hey all! I’m sure most of you are on Threads by now. Excited to hear how everyone is feeling about it? The good, bad and ugly. Are you excited about the new platform? Have you started your brands account? Too early for baked strategies, but never too early to test and learn 🤓
I personally jumped on right away, and am loving it. It’s a breath of fresh air compared to Twitter. Seeing all sorts topics, people trying to figure out their lane, etc. Its great. The only thing I’m not loving is how much Meta put into getting influencers and celebs on there to talk it up. I see the value to get their audiences but I was muting dozens of people who just weren’t people I cared to follow. It’s also interesting to see people with such big online video personalities not knowing how to navigate short text in an engaging way.
Regarding professionally, we started our brand account last week but will kick off our testing and learning this week. Starting slow, testing some varying content types. It’s a nice time to get in front of new audiences so they can get to know you vs. having to act unhinged to go “viral”. Without feeds that show you the people you follow, it is an open world full of people you may have never met. Introduce them to their brand - not in a salesy way!
Feel free to connect with me there: https://www.threads.net/@nycolehampton! Excited to explore and connect with some new people 😁
