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tlrivers
tlrivers
Tagged Tendril
Jun 13, 2024 3:42 PM UTC
Solved

Competitor Insights on LinkedIn Pages

Is anyone having any luck with gaining competitor insights on LinkedIn? They recently closed their API to third party social tools. I work at an agency and I’m wondering how you approach LinkedIn data during the audit phase.  I’d like to benchmark my client against other similar orgs. 

    Nycole
    NycoleAnswer
    Insight Ivy
    Jun 13, 2024 6:59 PM UTC

    Within the brand LinkedIn account you can go to Analytics > Competitors and add in who you want to track. Data is pretty limited but it shows you follower, post, engagement metrics and trending competitor posts. Not super in depth by any means but gives you a side by side snapshot of you vs competitors. 

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    2 replies

    Nycole
    NycoleAnswer
    Insight Ivy
    Jun 13, 2024 6:59 PM UTC

    Within the brand LinkedIn account you can go to Analytics > Competitors and add in who you want to track. Data is pretty limited but it shows you follower, post, engagement metrics and trending competitor posts. Not super in depth by any means but gives you a side by side snapshot of you vs competitors. 

      tlrivers
      tlriversAuthor
      Tagged Tendril
      Jul 25, 2024 4:18 PM UTC

      Thank you @Nycole !

       

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