Former Community Manager

Recap & Recording - The Power of Instagram Reels: Publishing & Boosting with Meta

Forum|Forum|1 year ago
September 6, 2024
122 replies
2439 views

This event has concluded. Catch up on-demand by watching the recording below!

On Wednesday, September 25th, we're partnering with Meta for a can't-miss event, The Power of Instagram Reels: Publishing & Boosting with Meta. This session is designed to equip you with practical knowledge to maximize your impact with Reels and Boosted content. Get insider tips on crafting compelling Reels, boosting your content for greater reach, and effectively measuring your results. Join us as we discuss Reel strategies, expert insight into boosting your content, and tips for measuring your success.

By attending, you’ll walk away with:

Key strategies for creating engaging Instagram Reels
Best practices for boosting your content
How to track ROI and measure your success

Meet the Speakers:

Joana Rocha - Senior Technical Partner Manager, Reel Ads, Video & Threads at Meta

Devin Marsh - Director, Partnerships at Sprout Social

Laura Porcincula - Community Strategist at The Arboretum by Sprout Social

headshots of the three speakers Joana, Devin, and Laura

Catch up on-demand by watching the recording now:

Show previous replies

K

kayla.sterner

Seedling

My biggest challenge with reels is trying to incorporate trends into a planned out schedule while still being educational about our brand since we have a very specific niche. A tip that I think will help me moving forward is the top 8 trending reel types that were shared. This allows for me to see different things that I could do. As well as how the boosting through Sprout works so that I can start boosting our top performing reels.

A

Alexa Bowman

Seedling

One of my biggest challenges is accurately describing to my student workers what is needed to create an effective reel. However, learning that vertical videos with audio, and with info in the “safe zone” are just the words I needed to tell them what is needed. Thanks for a great webinar!

A

AFranklin

Seedling

My biggest challenge with Instagram Reels is getting content approved before the moment has passed. It’s one thing to develop A+ content, but moving it through the review process in a timely manner is quite another story.

M

marketing.ibt

Seedling

Giveaway question! Thread your answer below, and you could be one of three lucky members to win an Arboretum Swag Package!

What’s your biggest challenge when creating Reels, and which tip from today’s session do you think will help you overcome it? We are giving away three separate Arboretum swag packages to three members who respond by Friday!

*The promotion begins at 10 am Central Time on September 25th, 2024 and ends at 11:59 pm Central Time on September 28th, 2024. To participate in the promotion, answer and reply to the discussion question. No purchase necessary. There will be a total of three prizes awarded. Each prize will consist of a Blue Yeti Microphone, Arboretum branded coffee mug, a pen, and Conversations that Connect book, OR branded sweatshirt, Organic Social Media book, Arb Owala water bottle, and Arb branded socks, OR Arboretum branded blanket, arb mug, notebook, pen, and headphones. Limited to those 21 years or older. Open to legal residents of the United States (with the exception of Hawaii), the District of Columbia (“D.C.”), Puerto Rico, Guam, American Samoa, and the U.S. Virgin Islands. Information provided to Sprout Social, Inc. is subject to our privacy policy. For details, see this promotion’s complete official rules which govern this promotion. Sprout Social, Inc. address: 131 S Dearborn St Ste 700, Chicago, IL 60603.

Biggest challenge: Getting customers to understand concepts like safe zones and trending audios when they are used to long form horizontal content.

Will definitely go over the safe zone and and aspect ratio recommendations with them and the visuals you shared.

A

arizona.state parks

Seedling

Thanks for the webinar! Biggest challenge for reels is the time getting out into the field to capture the content. Biggest takeaway is that 50% of user time on the platform is spent with Reels.

D

dallassocial

Seedling

Biggest challenge I’m finding is keeping reels content fresh and finding the posting frequency sweet spot. Boosting content that doing well is a great tip to promote content that’s resonating with the audience.

J

jaime.gialloreto

Seedling

I sometimes hit a creative wall and struggle to diversify the type of reel we are putting out. Referring back to the top 8 trending reel styles will help shake up the content we push out.

S

stacyk

Tagged Tendril

Giveaway question! Thread your answer below, and you could be one of three lucky members to win an Arboretum Swag Package!

What’s your biggest challenge when creating Reels, and which tip from today’s session do you think will help you overcome it? We are giving away three separate Arboretum swag packages to three members who respond by Friday!

*The promotion begins at 10 am Central Time on September 25th, 2024 and ends at 11:59 pm Central Time on September 28th, 2024. To participate in the promotion, answer and reply to the discussion question. No purchase necessary. There will be a total of three prizes awarded. Each prize will consist of a Blue Yeti Microphone, Arboretum branded coffee mug, a pen, and Conversations that Connect book, OR branded sweatshirt, Organic Social Media book, Arb Owala water bottle, and Arb branded socks, OR Arboretum branded blanket, arb mug, notebook, pen, and headphones. Limited to those 21 years or older. Open to legal residents of the United States (with the exception of Hawaii), the District of Columbia (“D.C.”), Puerto Rico, Guam, American Samoa, and the U.S. Virgin Islands. Information provided to Sprout Social, Inc. is subject to our privacy policy. For details, see this promotion’s complete official rules which govern this promotion. Sprout Social, Inc. address: 131 S Dearborn St Ste 700, Chicago, IL 60603.

Outside of tech problems, my biggest issues is making sure that the video content created doesn’t get overwritten by text/links/etc. on the platform. Fortunately the 35% rule should help with this!

emily.bauernfeind

Seedling

Biggest challenge: I’m a one-man-band, creating on-trend content quickly is rough

Best tip: I totally screen grabbed the best storytelling types!

S

Salma Abu Hijleh

Seedling

Keeping up with the performance of different content can be challenging at times, however knowing what to look for whether its watch time, ROAS, and more can help narrow down the pool of information into actionable results.

Show more replies

This event has concluded. Catch up on-demand by watching the recording below!

Meet the Speakers:

Create an Account

Login via

Log in to the Arboretum

Login via