Recap & Recording - The Power of Instagram Reels: Publishing & Boosting with Meta

My biggest challenge is creating content that will resonate with a global audience of all ages. Not all trends are appropriate for our brand or other cultures. 

My takeaway: Creating a storytelling menu of current trends to identify content opportunities.

What’s your biggest challenge when creating Reels, and which tip from today’s session do you think will help you overcome it? 

Our biggest challenge is getting out clients to understand the importance of being on Instagram and using reels. But with this new stat of 84% of social users have an Instagram account the most of all networks, beating out Facebook, I know this is going to change some minds. 

My biggest challenge is getting out and creating content, because it can be so intimidating seeing all types of reels and creators that perform well but having that not perform well on our page. Some of my key takeaways from the webinar today is to keep utilizing Tagger and keeping them authentic to our brand, as well as trying some paid ads might help boost visibility in our target audiences. 

Like others have shared, the biggest challenge when it comes to creating Reels is balancing what’s engaging with what’s appropriate for our brand, and getting buy in from senior leadership. What I’m planning to bring back after today’s session is the idea of creating a “menu” of storytelling options within our content that we can use as a starting point.

my biggest challenge is finding time to record content! unlike sharing images, recording reels (editing, audio selection, etc.) takes a bit more time to ensure that the content can translate across all social media platforms.

i think the suggestion to jump on trends will definitely help alleviate the stress of how to create more “engaging” content.

We find it challenging to produce new and engaging content. Thank you for sharing the storytelling styles for some popular video formats that we can reference.

Thanks for such a great webinar!

My biggest challenge in a shop of one is creating fresh, engaging content for our organization. My biggest takeaway is the storytelling types slide. I’m so excited to try to brainstorm and build on these for our organization. Also excited to try boosting content within Sprout!

My biggest challenge is having enough video content to work with. Getting creative with photo content is a great tip that I’ll be using.

My biggest challenge with creating reels is editing and being able to tell a fun story. Tips that you all provided about adding music and checking out trending templates was super helpful. I am looking forward to trying this out!

Challenge: As a performing arts company, we work with multiple unions and have to do a lot of advance planning and are limited about what we can film and when.

I love the idea of a photodump reel as a way to reuse and share production photos — we always have so many that never see the light of day as a stand-alone image post. Can’t wait to try this out for each show in our season.