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CSAT Benchmarking


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Greetings and Happy New Year, Arboretum!

 

My team and I are planning to set up the customer feedback survey in Sprout. We are planning a smaller pilot phase to start. Before we begin, I want to gather some benchmarks against which we can measure our own survey results, which will allow us to set goals and expectations on CSAT scores that are specific to social media customer care.

For context, we are intending to ask these questions:

  1. How satisfied are you with the help you received from me today?

     

  2. Was your question or issue resolved?
  3. Please tell us more about your experience.

For those teams out there providing customer care through social, what industry are you in, and what are your average CSAT scores? 

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