Latest Talks & Trends

Are you ready to embrace the power of diverse voices, impactful content, and allyship in the marketing industry? Join us for an electrifying event that promises to ignite your passion for inclusivity!For folks who missed this event, here is the recording: Our Panelists:  Subscribe to this thread for all the latest updates!  

Join @LauraPorcincula and I as we discover the newest trends shaping the digital landscape in this week's episode of "This Week in Social." From AI-powered ad campaigns to community mobilization on Reddit, stay informed about the latest developments in social media.  With TikTok already releasing its holiday marketing playbook, is it too early to start planning? 

We’re back with more of the latest “This Week in Social” episode!This week, @Jonathan Zuluaga and I share the latest Twitter updates, challenges B2B marketers face on LinkedIn, and much more. Watch now: Share your thoughts on which of these platform updates will make the biggest impact for you. Check out these upcoming events:  

I’m excited to share my colleagues in the APAC region are hosting an event, How to Captivate your B2B Audience with Emotional Marketing, on Thursday June 15th at 1pm AEST.Discover the power of emotional marketing in B2B and unlock a world of possibilities. Learn the secrets to captivating your audience, optimizing your LinkedIn strategy, and implementing instant emotional marketing tactics that will set your business apart. Don't miss out on this opportunity to gain a competitive advantage and make your brand truly unforgettable!Follow the link below to register:How to Captivate your B2B Audience with Emotional Marketing About the speakers:Juan GutierrezFounder & Director BlueMelonJuan is the Founder of BlueMelon, a creative thinker passionate about business and growth who injects humanity into his work. With 20+ years of design, product and UX initiatives with some of the world’s biggest brands like LinkedIn, Adobe and Salesforce, Juan is well-placed to share insights into creatin

The team is back with a new episode of Unread, featuring @olivia.jepson, @rachael.samuels, @gregrokisky and Heliz Mazouri!In this episode the team digs into what they believe has caused distrust in AI, they share brands who are leading the way with AI, and a fun segment on what’s “too bot to handle?” 😂  You don’t want to miss it! 

Revolutionize the way you approach your daily work as social media managers and unlock the true potential of Artificial Intelligence (AI) with this video series from Sprout Social’s Raneq Barber. The first video in this series introduces you to the basics of AI and will help you get started! UPDATED May 25th: AI for Content Creation is now LIVE! Updated June 5th: AI for Customer Care is now LIVE! Thread your questions for Raneq below!

Join us for another exciting episode of This Week In Social! Discover the latest trends from Facebook's redesigned Pages to YouTube's shift away from Stories. Explore TikTok's initiatives for Pride Month and how Twitter is combating misinformation.Stay informed and engaged in the world of social media. Watch now! What are your thoughts on the evolving role of AI in social media and its impact on content creation and audience engagement? Share your insights and join the conversation.

This week @LauraPorcincula and I are back with another thrilling episode of "This Week in Social"!Join us as we explore the latest trends and updates in the world of social media. This week, we're covering game-changing developments like Google Product Studio revolutionizing product photography with generative AI, Twitter Blue subscribers enjoying extended video content, Twitter's shift towards meaningful interactions, and WhatsApp's long-awaited edit feature. What are your thoughts on the recent advancements in product photography using generative AI, and how do you think it will impact the e-commerce industry?

Watch the latest episode of "This Week in Social" now! We're bringing you the updates you need to know about Facebook, Instagram, Twitter, and TikTok.Join us as we discuss the latest trends and developments in the social media world. Don't miss out on valuable insights!Watch Now:📖 What to learn more about the stories featured? Read below.Instagram introduces "Broadcast Channel Guests" for increased content diversity Elon Musk appoints Linda Yaccarino, NBCU ad chief, as Twitter CEO Unlock Your Success as a Facebook Creator with Enhanced Tools, Support, and Resources Introducing TikTok's Fresh Font 📆 Upcoming Events:5/23: Build your personal brand with Premier Success 5/31: Financial Services Industry Peer Group 6/8: Unlock the power of AI: Empowering strategy, trends, and visuals Question: Which social media update intrigued you the most this week? We'd love to hear your thoughts on Facebook's professional dashboard, Instagram's broadcast channels, the new CEO at Twitter, or the

 Are you up to date on the latest social media news? If not, we've got you covered!From TikTok Pulse Premiere connecting brands with premium publisher content, to Instagram's game-changing generative AI sticker creation process, this is the content you need to stay ahead of the curve.Watch now: Read more about these stories: Pulse Premiere: Connecting brands with Premium Publisher Content Instagram's Latest AI Sticker Creation Process on Trial Tune into TikTok World 2023 Watch Unread Events coming up:  

Stay up-to-date with the latest news in social media!Twitter plans to purge inactive accounts, while LinkedIn integrates AI "copilots" to help with job searches. Find out how businesses can optimize their social media strategy with Sprout Social's new data on the best times to post.Plus, learn how SportsTok is revolutionizing the sports content market. Don't miss out on all this and more on this week's episode of "This Week in Social." Watch now!   We’d love to hear your thoughts on the latest plans to purge outdated Twitter users! Comment below.Want to learn more? Read the following stories:Musk Announces Twitter's Plan to Clear Inactive Accounts Best Times to Post on Social Media in 2023 LinkedIn's Next Career Move: AI Push on Its 20th Anniversary ​​​​​​How brands can tap into the world of sports on TikTok

I’m really excited to share our first episode of Unread, featuring @olivia.jepson, @rachael.samuels, @gregrokisky, and Heliz Mazouri. In this episode our team dives into social media trends cycles and how they impact social teams, why audiences are so drawn to social media trend forecasting, and much more. I promise you will enjoy it as much as I did! Let us know your thoughts in the thread below.

Are you up to date on the latest social media news? If not, we've got you covered!In this week's episode, we cover Twitter's latest moves, including the reinstatement of blue checkmarks for accounts with over a million followers and the arrival of the Twitter alternative, Bluesky, on Android.We also dive into Instagram's new feature, which lets you display up to 5 links in your profile bio, and we share Meta's plans to double the amount of AI recommendations in user feeds.Watch now: Read more about these stories: Twitter Reinstates Free Blue Checkmarks for Accounts with Over a Million Followers YouTube new music ad solutions Instagram Ads 5 Link Option Meta Says That its On Track to Double the Amount of AI Recommendations in User FeedsTell us in the comments below! 

This week we’re zooming in on Tiktok’s push on in-stream shopping, Twitter’s new creator subscription program, and much more. Watch below and catch up on the latest news in under two minutes! Read more about these stories: Instagram Adds New Analytics for Reels Twitter’s Re-Launching its Creator Subscription Program, with Lower Barriers for Entry  YouTube Adds New Reminder Button  TikTok Launches New Push on In-Stream Shopping How often do these platform changes cause you or your clients to pivottheir social strategy? Comment below! 

What does it take for brands to truly be unexpected? This hefty topic is tackled in the second episode of Sprout’s new social show, Unread with conversation on social innovation, trend cycles and exploring what it means to be unexpected.Unread Episode 2 is LIVE NOW on Youtube! Let us know what you found interesting, and share any topics you would love to see unpacked on future episodes in the thread below.

The Arboretum peer groups are an opportunity for like-minded individuals to have space and come together to share insights, discuss challenges, and provide support to one another. This event is a great opportunity to expand your network, gain new perspectives, and foster personal and professional growth.The first industry session will be specifically designed for Technology professionals. To make the most of our session, please fill out this quick survey by April 17th and see you on Tuesday, April 18th at 12 PM CST. Follow this link to RSVP: 

In under two minutes, catch up on the latest news, including new marketing trends from Meta, and the latest features on LinkedIn. Watch now! Read more:Meta Shares New Tips on the Latest Marketing Trends  YouTube Adds New Features to YouTube Premium as it Seeks to Boost Subscription Revenue Linkedin Updates  Pinterest expands Creator Inclusion Fund to five additional countries 

Happy Wednesday, Community! Today we’re talking changes to Meta’s NFTs, new Snapchat study results and much more! Q: How are the latest changes at Twitter and Meta affecting your social strategy?Learn more: Diversifying Content on Snapchat Meta Deactivates NFTS Elon Musk Twitter Blue Announcement Lemon8  

The Arboretum peer groups are an opportunity for like-minded individuals to have space and come together to share insights, discuss challenges, and provide support to one another. This event is a great opportunity to expand your network, gain new perspectives, and foster personal and professional growth.The first industry session will be specifically designed for Retail professionals. To make the most of our session, please fill out this quick survey by April 3rd and see you on Tuesday, April 4th at 12 PM CST. Follow this link to RSVP: 

Happy Wednesday, Arboretum community! This week we’re focused on talking about ChatGPT, changes to Linkedin company pages and so much more! Watch now:Want to learn more about the new talked about?TikTok Feed Refresh New Instagram Ads Microsoft Brings DALL-E 2 to the Masses Linkedin Company Pages Updates The Arboretum Job Board