Social Data

You’ve shared your content through the proper internal channels. You’re seeing more employee posts on LinkedIn and Twitter. Overall, your employee advocacy program seems to be performing well. But can you prove it?To accurately measure employee advocacy initiatives, you need to have a clear goal in mind. Whether your needs lie in brand awareness, human resources or sales, employee advocates can play a vital role in achieving business objectives. You just need to zero in on the right assortment of metrics to prove it.In this article, we’ll break down the 14 key metrics that you can use to evaluate the success of your employee advocacy program. The right combination of metrics will help you track employee engagement, business value and program performance over time.Check it out and let me know your thoughts in the thread below!How to measure employee ad

Gone are the days where brands can afford to leave social data with their social media teams only. Download this guide to learn about 40 unique listening examples and real-life use cases across industries that will help inspire your own listening efforts and holistically influence your organization.

We are excited to hear that building your brand is a goal for you! In this group you’ll find peers with similar brand building goals. You’ll have a centralized location to learn from each other, network, and hold one other accountable while you grow your skills and achieve your goals.What do we mean by “Build your brand”?We mean navigating brand awareness, growth and perception with peers who share your aspirations. Things like campaigns, growing impressions, and general awareness around growing your brand.We are excited you are here! Let us know how we can help by creating your first topic.The other goal based groups we have in the community are: