Social Networks

As we approach Pride Month and our posts on June 1, I’ve been asked, as the Moderator of our social channels, if I’m prepared to have comments left on. Last year we posted with comments turned off. However, in 2023, I moderated for several hours hiding comments and blocking trolls before we shut comments off. In short, it was very ugly. I’m curious how you and/or your organization makes this decision? Obviously there are a ton of factors to consider and I’m curious what those factors are for you as well.  🌈 Thank you! 

Hi! It looks like the automated DM’s on X require coding/engineering support. Has anyone figured out how to edit the message that pops up when a user tries to DM the brand?

We have a fairly robust YouTube account filled with lots of videos from the last 15 years. I’ve been hoping to get our audience to engage a little more by doing posts. Some get a lot of attention and others are ignored, but there’s no clear pattern to them yet. Polls tend to get about 10-15 engagements, carousels get around 15-20 engagements, and photos don’t get much (under 10). It’s not much, but we’ve only just begun so I’m guessing it’ll take a while for the audience to get used to it. Anyone having luck with YouTube posts? What’s working?

Hello community! I’d love to hear your thoughts about using Bluesky for your organization. I’ve been seeing the rise of this trend lately. Thank you so much! 

I thought this feature would have been long gone on LinkedIn, but I guess it’s here to stay. Has anyone seem their numbers go down on LinkedIn since LinkedIn has made a photo linked to a URL super small? What other LinkedIn features are you using instead to keep engagements up? I’m considering some content to LinkedIn Newsletters. 

My team has been tasked with evaluating options for to add a potential new organic social channel. We are an international professional organization that mostly posts B2C and R&D content, and dabble in B2B content.We are currently active on LinkedIn (our top performing platform), Facebook, Instagram, Threads, TikTok and Twitter. We are also currently analyzing if we will stay on Twitter once our new FY starts in July. What other platforms is everyone else on and getting good engagement?We’re evaluating various platforms and are currently leaning towards adding Bluesky once it is available on Sprout. (I claimed our handle a year ago and we have a few hundred followers)Thanks!

So long story short, we aren’t able to get our receipts from Instagram ads, which are required by my org, so we are no longer doing ads there. Since we stopped, we’ve seen a dramatic decline in engagement on all posts. We weren’t spending a lot, usually $50-100/month on a couple notable videos or carousels, so this major drop in engagement (about a 50% decline) seems unwarranted simple because of that. Would love to know if anyone else has seen this, or is seeing an IG decline in general. 

Hi everyone! Has anyone tried the new Buyer Groups targeting option for LinkedIn ads? If so, what was your experience? Do you feel as though it helped you reach a more relevant, engaged audience? Many thanks :)

Hi, we have a main Facebook company page with 12 store location pages underneath for the brands. But we need to set up another page and I’m not sure whether to do is as it’s own company page or a store location page? Does anyone have any thoughts for which one is the best approach?

X/Twitter as a platform has been declining for our B2B brands for a while, but we’ve mainly stayed on due to inertia and making sure people could find us. But with Musk’s inappropriate behaviour at the US inauguration and since, I personally am feeling moral reprehension at the platform writ large. (put another way, I wanted to immediately delete EVERYTHING but of course I couldn’t be so reactive)I’ve put together a business case for my boss’s that lays out statistics etc, but I’ve hit a minor snag in that our competitors are not showing any signs of leaving, and their posting frequency has not changed. So I wanted to reach out to the Sprout community to hear if you are also having conversations like this and/or if your B2B brand has already made a decision one way or the other. Thanks in advance!

It appears that OpenAI is building its own social network, according to Reuters and The Verge. If so, do you think it would be a net good or ill for social media? Would working with an AI-first social media platform be a good fit for you or your clients?As for me, while some news coverage is skeptical or concerned, I think I’d wait and see how this develops, but it’s on my radar now.

Hello! We’re a local non-profit that is part of a larger national organization. While we share the same mission and values with other locations across the country, each one—like us—operates independently and focuses on the unique needs of our own communities.We manage our own programs and run three social media pages. Two for our different locations, and one for our Bargain Shop. The Bargain Shop page has different content then our other two pages. We just had our Bargain shop page suspended due to “impersonating” a brand. We appealed it then it was denied and our page has been deleted. We just requested another appeal and are waiting for decision from Meta. Has anyone had a similar issue?

Does anybody have an idea when Sprout Social will add Threads to the Social Listening section?

Has anyone else heard of “WeAre8” or actually using it? It’s a social platform that’s been around for a couple of years and bills its self as “The People’s Platform” with minimal data tracking, strong moderation and paying people for the ads they consume.

Is anyone else’s Facebook videos not publishing? I’ve tried in Sprout, the Meta Business Suite and Facebook natively and the video I’m trying to publish is not showing as live. I tried scheduled in advance and publishing immediately, and I get a message saying it’s shared. Then the video doesn’t show on the page or the drafts/scheduled, it disappears entirely.Anyone else having this problem right now?

Hi there! I created a campaign for march based around the instagram poll feature - but every time I go to post using the poll all set up, it gives me an error. “something went wrong. please try again later.” I have tried everything - powering on/off, making sure app is updated, etc… anyone else experiencing this? 

Hi all,I’m not sure if this was a widespread Meta initiative or not. A few months ago, we were alerted that all inactive users were to be removed from Meta Business Manager account. We emailed all the inactive users, but of course, we know what happened.Last week, users were removed. Quite a few people want access again, but when signing up, they get this error message: “Something went wrong. We’re working on getting this fixed as soon as we can. You may be able to try again.” I experienced this once before, and it seemed to resolve itself after about a week. Do you have any other ideas? Was there anything you did to resolve this issue?I have reached out to our rep, but Meta’s layoffs are happening this week, so I am not hopeful about hearing from them.Thank you! 

Hey everyone, a friend of mine is an academic researcher who focuses on social media. She’s conducting research into the impact of the TikTok ban and is running an anonymous survey. I thought I’d share in case anyone would like to participate!Here’s her profile on Google Scholar: https://scholar.google.com/citations?user=HzIKgDMAAAAJ&hl=enHer LinkedIn post with more info is here: https://www.linkedin.com/posts/mylynn-felt_were-you-affected-by-the-tiktok-ban-do-you-activity-7291103831587725312-UsfHHer survey is here: https://lnkd.in/ggUyea4xThanks for your help!

Hi Everyone!  Is anyone managing Nextdoor for clients?  We have a client who’s locations get discussed a lot on the platform - so much so that we may need to start engaging there.  Would love to get feedback on any experiences when it comes to management, monitoring, etc. 

Are social media marketers securing their company’s social handle on Rednote during this impending doom regarding TikTok in the US? I just heard of Rednote yesterday and I can’t really find anything online specific to social media marketing on that platform.

Has anyone ever received this error when setting up an ad? I run ads frequently and have never seen this before. Any help is greatly appreciated! one 

What advice do people have about claiming social accounts as a means to prevent scams? I’ve recently been asked to claim Instagram, Facebook, and Threads account names that are variations of our name in order to prevent outsiders claiming the accounts. I have concerns that it will actually confuse people and not, in fact,  stop them from tagging that account.  We do already deal with countless scam Facebook accounts in our name. I’ve submitted all of these repeatedly as scams to Meta with nothing being done.

I've having trouble with an FB ads account on Meta, it needs to get reinstated since it has been block.  Does anyone have specific advice or a contact to help me with this? Thanks 

Has anyone had the task of contacting Bluesky to gain control over a branded account handle? I’ve tried a couple of different avenues (reporting the account, requesting help via support ticket) and, as of Friday, I’ve engaged our internal legal team for support. Open to any and all thoughts. Thank you in advance!