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I'm reaching out to see if anyone could help connect me to someone at Facebook who could help us resolve a Meta Business Manager connection issue. We've tried reaching out to them for months now and have been unable to connect with anyone who can help us. I’ve tried the help pages, I’ve tried support emails, I’m no longer able to submit tickets/cases through their support page… I’m at a complete loss.Here's the situation: Through the natural transition of employees, access to our Business Manager account was lost. When I came on as the social media manager in June, I started reaching out to Meta to gain access and learned that the account admin is registered to a former employee's work email, which is no longer recognized by Facebook as an account because it's been inactive for more than three years now. This led us to request a disconnect of our Facebook page from the Business Manager account—only to learn that too, must be approved by the admin (again, who doesn't exist). Due to this

Hello! Have any health care or hospital members had conversations about blackout dates during election day and days after since the conversation might overshadow anything plan to publish? 

Hi everyone,I’d like to have a social media contest across both Facebook and Instagram, but not sure which platform to use to help me pick a winner. I imagine we’d have several people enter the contest and I would certainly ask participants to follow us, share the post, tag a couple of friends and leave a comment, like the post, etc. on both FB & IG. Has anyone done something like this before and used an app or website to help them pick a winner for a contest requiring this many actions from the participants?Thank you!Crystal DeelWild Birds Unlimited

Hi! We are a 9 hospital healthcare organization trying to become a verified health source on YouTube. Our YouTube account is for the entire system so we are applying for the health features as an organization and not as an individual. However, the application states that we have to have a licensed physician attached/associated with the account. Has anyone in healthcare gone through this process before? Do you have any insights or advice? Is there anyway to get around having a physician attached to the account?Any and all help/advice is appreciated! THANK YOU!!

I have a client who is of the believe that if you create content and post it in Instagram it will get better reach / impressions / engagement.  I know this has been debunked through the years but I cannot find any sold research / where platforms say they don’t do this, etc.  Does anyone have suggestions or resources where I can justify the reason that we schedule content vs. having a manual process?  

Hi everyone,My name is Anna and I’m a recent college graduate working in my first full-time job as a social media specialist. As I create more social media content, I’m wondering whether I should put together a portfolio of my work to share with future employers or if that’s only helpful for freelancers. If it is beneficial for me, then what should a portfolio look like, and how should I go about sharing one if it’s not specifically requested by the employer?If you have portfolios, I’d love to hear what you include in yours! Thanks!

Has anyone else noticed that Facebook is no longer displaying search results for any local Facebook pages tied to your organization? We have our main accounts still visible in search in Facebook, but none of our other 200-some locally operated accounts are shown, even though the pages still exist. We are seeing other companies outside of healthcare with the same thing (Enterprise rental car company is only showing main brand account now too). Wondering if there was some Meta update we missed or if it just a glitch. Anyone have additional experiences or insight? Thanks!

Has anyone had experience with “sunsetting” a company page that was acquired?My firm acquired another firm last year. We have posted about the acquisition on both pages and kept up regular posting but their brand will officially be under our name. So I will be running a campaign reminding people to follow the parent company. If you have experience in this, what is your best advice and/or what was your process?

I've been tasked with managing the content creation strategy for my organization's social media channels, and I'm finding it challenging to maintain consistency and quality. Despite our efforts, we seem to be struggling to generate engaging content consistently. Our posts lack cohesion, and we're not seeing the level of audience engagement we hoped for.Steps I've taken:Conducted audience research: We've analyzed our audience demographics and interests to tailor our content accordingly. Developed a content calendar: We've created a content calendar outlining our posting schedule and themes. Utilized social media management tools: We've invested in tools like Sprout Social to streamline our content creation and scheduling process. Experimented with different content formats: We've tried various types of content, including images, videos, polls, and articles, to gauge audience preferences.Additional Information:Despite our efforts, we're not seeing significant growth in our follower count

I’ve noticed a number of leading accounts in my sector (UK - charity) stopping using hashtags on their Instagram posts in recent months. Is this a change other people are seeing too? Are we seeing the role of hashtags changing? 

Hello! I’m curious how your different organizations deal with trolls and hostile comments, specifically on X where the environment has become more volatile. I’m referring less to the one-off negative comment that we’ve just ignored and not engaged with and more to the pile-on behavior of dozens of accounts. We had a situation recently where one of our posts (which we’ve shared before) got picked up and retweeted by an account that caused a slew of 100+ negative comments, retweets, and just general misinformation. We typically don’t engage with these accounts and very rarely do we block accounts because of how it might reflect on us as an organization to silence comments or limit access to our account (and not to mention ignite more hostility). But this recent example of troll behavior has us rethinking our approach and if it’s worth exploring more proactive strategies to limit the toxicity and prevent future troll behavior directed at our account.Has anyone had similar experiences of t

Okay, I hope I don’t sound crazy and this is a good place, but, over the past few weeks, I have noticed a lot of extra spam coming into the social media channels for my company. It’s mostly in two forms. On Facebook: I either get something in Messenger or a wall post from an account posing to be some sort of Meta authority figure claiming the page will be permanently deleted for violating some sort of guidelines and I can request a review by clicking their sketchy link (Obviously I know it is a scam) Here is an example:    On X: I get MULTIPLE tags for these spamming crypto bots somehow. They don’t seem to end and come in a lot. They’re also tagged with a bunch of other random accounts, so I’m simply not sure how my company’s account is picked. Here is what those look like: Now obviously, social media has and always will have scammers and spam. I have a decent radar and digital literacy to know where not to click and what to ignore, but it seems like these have gotten worse -- sometime

Is anyone having any luck with gaining competitor insights on LinkedIn? They recently closed their API to third party social tools. I work at an agency and I’m wondering how you approach LinkedIn data during the audit phase.  I’d like to benchmark my client against other similar orgs. 

Hello everyone!Does anyone know if there is a way to download my LinkedIn Company Page's followers into an Excel document that includes their names, company name, etc. Our BD/Sales team was looking to use this list for their activities and I want to be able to use this data to show our people that they should be posting to their own connections and not relying on the company posts to do all of the heavy lifting.I believe there was a way in Sales Navigator to download this data, but my company no longer is using Sales Navigator. If anyone has any suggestions, I would greatly appreciate it. Thank you!

My team is trying to figure out the best way to collect total Reels views for Instagram and Facebook for reports. Sprout only gives first plays which is not what my leaders want to see. For us the difference between first plays and total views (what the native app says) are literally millions. I was wondering if anyone has found a good tool for pulling this data outside of Meta Business Suite?

Has anyone experienced a drop in engagements and impressions these past few months? We went from seeing consistent impressions and engagements to a dramatic loss in the last few months with no real understanding as to why this might be. The same goes for Facebook followers, as we’ve been seeing a loss rather than growth in the same timespan.

Just this week, all our scheduled posts since Friday failed even though all our social media accounts are connected to Sprout. I tried to reach out to Sprout Support Center but I still haven’t received any reply until now. This is really affecting our social media performance. Anyone care to help?

Hi, hoping someone can help me out! My advertising access has been “permanently restricted” on Facebook and I manage multiple pages for my company. I think the issue is that I hadn’t had a personal Facebook in years, but created one when I started this new job. Thinking it’s because I don’t have much history on Facebook on my personal account and jumped right into acting as admin for a few accounts.  Long story short, I know it’s nearly impossible to get in touch with someone at Meta - SOS! Any tips or tricks? 

Hi everyone! My health care organization is slowly starting the process of launching a TikTok account.My questions are;How should we be responding to comments/questions?Do we respond to only the not so nice comments? Do we let negative comments whittle away and pay them no attention? Appreciate any insight you may have from a large brand’s perspective! Thanks!

Anyone else having issues with Facebook ads keep changing their targeting locations to their entire United States. I select my cities and radius and I submit the ads but after I hit submit it changes the targeting to the entire united states. This has happened across multiple clients for me. 

Hey y’all!I’m a social media manager for an IT company who’s currently overseeing around 26 accounts (though thankfully I only manage 4 on a day-to-day). I’ve been asked to takeover an executive leader’s personal LinkedIn account and frankly trying to nail down a process has my brain spinning in circles.TLDR; How do you manage your executive’s personal LinkedIn presence?We're posting 2 times a week, mostly sharing corporate posts or third party articles with 'his' own thoughts. My thought was to add the profile to Sprout, where I can use the approval workflows to schedule content and get the appropriate edits/comments/whatever. Then I realized that I can’t use LinkedIn to repost, only create new, organic content, so I would need to sign into the account and reshare the post directly.So here’s where I’m running circles in my brain:Should I still use the approval workflows via Sprout even though I need to post directly in LinkedIn? I could just create a new word doc for each new set of p

I’m sure you’ve noticed influencers and brand accounts alike including something like this in their CTAs on Instagram: “Comment LETS GO! For the link to sign up!”It seems like a genius idea to boost engagement and conversions through a platform known for it’s tricky link-sharing capabilities. I’m wondering if you’ve tried this strategy, what tools you used (if any), and how did it perform?

I was watching a recent webinar on Threads but had to leave early. Is there a way to rewatch a webinar? I can’t seem to find it and didn’t get any emails after the event to watch a recording.  Thanks! 

Hello!Has anyone else experienced a sudden drop in engagements and impressions on LinkedIn as of late? I manage a company page and over the past two weeks our impressions have plummeted -- despite not doing anything differently in terms of frequency of our content.I know that the algorithm is changing more frequently now, but if that’s what caused this, we’ve really taken a hit. Along those lines, I continue to see that LinkedIn suppresses the visibility of content that includes links that would take a user away from LinkedIn. Is there any truth to this? I’ve been ignoring it as a possibility, but nearly all our content points back to our website, so I’m beginning to wonder.Thanks in advance! 

Hey fellow SMMs, Sr. Social Strategists & Global Social Media Directors:  I have led Riskonnect’s Global Social Media program for a full year now and have a team of 3 direct reports that we call our ‘Social Team’ but since we’ve never seen social media as a stand-alone role at Riskonnect, I still have the title ‘Digital Marketing Manager’ even after a recent raise in 2024. I’m up against the fact that there really has not been a social media career path at Riskonnect, since I’m the first SMM to truly lead a team there and to have more of a focus solely on social media (also serve as a project manager for our Digital Marketing team and I manage our email newsletter as well). My director is wonderful -- truly -- the best -- but doesn’t see any need to change my title since title changes are typically a fledged out thing with an actual promotion affiliated with that update.  For me it feels like ‘Digital Marketing Manager’ really doesn’t reflect the fact that I manage a social media p